The days of text-based ads are over. Now it’s all about visuals. If your ads are not visually appealing and engaging, no one will click on them. Hubspot’s report shows that ads with images are the most popular type of content to increase traffic and CTR. Now there may be some questions on your mind…. READ MORE
The Golden Rule of Image Use on the Internet
Blogs and websites that accept guest contributions often have a dedicated section on the site with blogging guidelines and information about image use. Funny thing is, the information can vary greatly from site to site when it comes to the issue of image use and there’s not really a unified opinion on this. This can create confusion and… READ MORE
How to Use Media in WordPress Pages and Posts
In today’s time-poor, information dense marketing industry, the use of media in pages and posts is an important way to grab and hold attention. So, here is a guide to effectively using media in WordPress pages and posts to brighten up your website. Why Use Media in WordPress Pages and Posts Thanks to modern technology,… READ MORE
Anatomy Of A Google Results Page – Part 2
Once you understand the components of a Google search results page, it is time to find out how these websites get there in the first place. Only after you have a firm understanding of the various ways in which to get a link on Google’s search page, then will you be able to formulate a… READ MORE
Typography, Icons and Images…Oh My!
Finding unique and interesting ways to display content is becoming increasingly important for marketers. Obviously, quality content is your number one priority. However, you first want to capture the potential readers attention so that you can hook them in. We are visual beings, when something looks visually appealing, we’re more likely to check it out…. READ MORE