Your website is the digital face of your brand. So much of your success, both online and offline, depends not only on how well your website functions, but also on how well it’s able to represent your brand and persuade visitors to do business with you. Ultimately, it all comes down to web design. And… READ MORE
Why Do Short Format Videos Work?
In today’s society there is so much information available to viewers. Consumers now “channel surf” the Internet for content and chop and change what they are looking at fast! In an article in the financial review on the 1st November 2017 – The head of retail for Facebook Australia Kate Box stated “The average time… READ MORE
The Importance of Good Photography as a Corporate Branding Tool
Corporate branding has got to be one of the most powerful tools in the business toolkit when it comes to getting your product or service out there in a focussed, strategic way. The importance of corporate branding was highlighted way back in the nineties by Stephen King, founder of the Advertising Research Unit. King (not… READ MORE