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The Value of Social Listening as a Social Media Strategy

September 15, 2019 By Benjamin Shepardson

The Value of Social Listening as a Social Media Strategy

When you hold a conversation, the success of the interaction relies on your ability to listen to the other person and give appropriate responses. The same thing is true of… READ MORE

Why We Need to Look Beyond Follower Size When it Comes to Influencer Marketing

August 18, 2019 By Anthony Richardson

Influencer marketing analytics

Influencer marketing has caused a lot of debate over the years, partly because of the transparency issues that have arisen and partly because we have had to come to terms… READ MORE

How to Improve Your Business Reputation

July 24, 2019 By Abhishek Talreja

Reputation for your business

It’s no secret that a large number of buyers research online before making a purchase. They hop on-to many sites and customer reviews before deciding to buy. 85% of consumers… READ MORE

Common Misconceptions About Digital Marketing

July 20, 2019 By Harnil Oza

Digital marketing for mobile apps

Common misconceptions about digital marketing have been running rampant for some time now. Any business that is looking to get the most out of digital marketing must take the time… READ MORE

Why The Buck Stops With Customer Reviews

July 11, 2019 By Sonia Majkic

The Buck Stops With Customer Reviews

Companies will happily spend a pretty penny on their social media content, influencer and partnership opportunities, search, display banners and all the like, in order to master the beast that… READ MORE

Instagram Hiding ‘Likes’ And What It Means For Your Business

June 2, 2019 By Jordan Zhao

Instagram hiding likes

Your business’s Instagram page has been rendered useless. No like count? How else will your followers (and potential followers) know your account is legit anymore? Sure, you’ll be able to… READ MORE

Top Tips to Boost Instagram Video Views

April 26, 2019 By Kristen Smith

Instagram video marketing

Did you know that Instagram and video marketing are the best ways to take your brand visibility to the next level? It will improve your online presence, enhance customer loyalty,… READ MORE

Australian Digital Marketing Podcasts To Listen To

April 10, 2019 By Pamela Alison Meagher

Australian digital marketing podcasts

Podcasts are a resourceful way to level-up on your digital marketing skills. You can listen on your commute, doing housework, or even while you’re gaming. The podcast space of digital… READ MORE

3 Reasons You Should Never Forget the Bigger Picture in Digital Marketing

December 7, 2018 By David Bobis

There are so many aspects of digital marketing, including SEO, social media, email, retargeting, web development – the list goes on. With so many components, businesses often focus on digital… READ MORE

How to Create a Social Media Marketing Plan like a Pro

December 5, 2018 By Patrick Panuncillon

Social media marketing plan

If you have to choose a digital platform to market your business, what will it be and why? While many people are no expert in marketing, one of the most… READ MORE

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