About SEMrush Digital marketing performance can be improved with the best digital marketing tools. One of these is SEMrush. It’s a software as a service (SaaS) first created by Oleg… READ MORE
How To Use Social Media To Reach Your Target Audience
The days are gone when social media was just meant for us. Nowadays, it has become mainstream than ever before. Businesses all across the globe are putting their best foot… READ MORE
Budgeting Social Media Marketing and How to Get Your Money’s Worth
Back in 2008, researchers from the University of California, San Diego, concluded that the brain of an average American was exposed to 34GB of information on a daily basis. More… READ MORE
The Value of Social Listening as a Social Media Strategy
When you hold a conversation, the success of the interaction relies on your ability to listen to the other person and give appropriate responses. The same thing is true of… READ MORE
Why We Need to Look Beyond Follower Size When it Comes to Influencer Marketing
Influencer marketing has caused a lot of debate over the years, partly because of the transparency issues that have arisen and partly because we have had to come to terms… READ MORE
How to Improve Your Business Reputation
It’s no secret that a large number of buyers research online before making a purchase. They hop on-to many sites and customer reviews before deciding to buy. 85% of consumers… READ MORE
Common Misconceptions About Digital Marketing
Common misconceptions about digital marketing have been running rampant for some time now. Any business that is looking to get the most out of digital marketing must take the time… READ MORE
Why The Buck Stops With Customer Reviews
Companies will happily spend a pretty penny on their social media content, influencer and partnership opportunities, search, display banners and all the like, in order to master the beast that… READ MORE
Instagram Hiding ‘Likes’ And What It Means For Your Business
Your business’s Instagram page has been rendered useless. No like count? How else will your followers (and potential followers) know your account is legit anymore? Sure, you’ll be able to… READ MORE
Top Tips to Boost Instagram Video Views
Did you know that Instagram and video marketing are the best ways to take your brand visibility to the next level? It will improve your online presence, enhance customer loyalty,… READ MORE