Last week we discussed building your authority. One way in which you can do this it look at your social influence. When you influence someone, you have had an effect… READ MORE
Building Your Authority
With all of us suffering from information overload and everyone getting louder and louder, how do we find the best people to listen to and learn from? The answer is… READ MORE
What is Google Penguin?
A question we’re asked regularly by clients is “What is Google Penguin?” and “What can I do about it? Should I be worried?” Unfortunately, there is no simple answer that… READ MORE
Using Social Platforms for Business
There is a rapidly increasing trend of social platforms and tools being used internally (not just externally) within organisations. This was actually one of the hot topics discussed at the Mashable Social Media… READ MORE
Creating Great Presentations
We’ve all fallen into that ‘ground hog day’ trap of preparing a 100 slide presentation full of facts, data and charts that we’ve spent days preparing. Because we’ve sat there… READ MORE
Lacking Style? Top 5 Tips for Writing a Style Guide
With such a variety of style guides out there it can be quite overwhelming trying to work out how to write one. Essentially, a style guide (or brand manual) should be… READ MORE
Mobile Love in Australia
We’ve all had it, that punch in your gut feeling when you think you’ve lost your mobile phone. It’s your personal portal to your social world and beyond. Mobile phone… READ MORE
Tablet Advertisers Need to Step Up
While we congratulate companies who have jumped on the tablet advertising bandwagon, we suggest that they look closely at how they are constructing their tablet advertisements. Early adopters are failing… READ MORE
Mumbrella360 – don’t miss out on your tickets!
We love Mumbrella.com.au, a great resource for everything under Australia’s media, marketing & entertainment umbrella. The Mumbrella360 conference is here in 3 days time with more than 50 sessions with… READ MORE
Google Launches AdWords for Video
With the introduction of AdWords for video, Google has finally taken a step towards combatting (and more importantly harnessing) the power of YouTube. Google claims that advertisers will “reach viewers… READ MORE