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Why Videos Go Viral

March 24, 2014 By Damian Blumenkranc

Whether you’re a budding music artist or someone looking for a little brand recognition, YouTube is a quick and cheap method of getting something out there. However, just because the… READ MORE

Are You a Rule Breaker? Content Marketing's 80-20 Rule

March 13, 2014 By Sally Wood

According to a number of social media commentators, there’s a storm (in a teacup) brewing about the 80-20 rule of content marketing. (For those of you that don’t know what… READ MORE

You Only Get One Chance: 5 Tips for Crafting Compelling Headlines

February 28, 2014 By Sally Wood

News Extra

You only get one chance. Just the one. This not an alarmist diatribe. It’s the truth. You only get one chance to make sure your audience cares about what you… READ MORE

Typography, Icons and Images…Oh My!

April 5, 2013 By Calie Salter

Finding unique and interesting ways to display content is becoming increasingly important for marketers. Obviously, quality content is your number one priority. However, you first want to capture the potential… READ MORE

What Is Content Marketing?

March 8, 2013 By Calie Salter

marketing technology devices

One of the key Australian trends for 2013 that we discussed in our article Marketing Predictions For Australian Marketers In 2013 was ‘Content is King’. Everywhere you look, people are… READ MORE

Why The Digital Content Revolution Will Not Be Televised

February 28, 2013 By Davin Broadbent

Digital Content

Marketing.com.au would like to thank Davin Broadbent from Creativa Web Videos for taking the time to share this insightful article on the digital content revolution. There is an air of… READ MORE

27 Ways To Improve Your Content

February 8, 2013 By Calie Salter

27 Ways To Improve Your Content

By now you would have heard the saying ‘content is king’, however, it’s not just ‘content’ but ‘quality content‘ that is the holy grail. In our article Marketing Predictions for… READ MORE

What Everybody Ought To Know About Infographics

August 8, 2012 By Calie Salter

Infographic Mania Marketing

Infographics. We all love them and their popularity is on the rise both worldwide and in Australia. This week in order to honour the humble infographic, we decided to give… READ MORE

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