Internships are vital in a career path and can cut both ways for prospective marketers in 2018, meaning the interning experience could either be disastrous or career affirming and inspirational…. READ MORE
Importance of Adding Influencers to Your Content Marketing Strategy
If you’re looking to grow your business you first need people to buy your products and trust your brand. You’ll want to create reassurance within your target audience that when… READ MORE
6 Free Marketing Plan Templates
(And Why Your Business Should Be Using One!) Used correctly, a marketing plan should be the engine that powers, steers and grows the success of your business. A marketing plan… READ MORE
Published Content and Branding: Making the Most of Your Expertise
As the case with marketing since its inception, business owners understand that positive branding helps to engage clients and bring in new business leads. Increasing these opportunities is often achieved… READ MORE
Will IGTV Change the Face of Video Marketing Forever?
IGTV is here and it’s got players like YouTube, Snapchat and Vimeo shaking in their boots. And rightly so, Instagram has shown us time and time again that it is… READ MORE
Generating High Quality Leads with Knowledge Base Pillar Pages
Every business needs a reliable knowledge base for clients, employees, and customers and an on-going sales generation method. While most enterprises have both separately, it’s possible to combine a knowledge… READ MORE
Search Marketing Professionals Melbourne
As a new contributor to Marketing.com.au, myself and a few of the team are helping with an upcoming event Search Marketing Professionals Melbourne, keeping the cost minimal, and quality high,… READ MORE
Five Tips for An Effective Multilingual Content Marketing Strategy
Are you resting easy now that you think your company has finally figured out its content marketing? Well, we hate to burst your bubble, but your content marketing journey has… READ MORE
How to Use Web Design for Brand Recognition and Impact
How successful is your corporate branding strategy? To find out, look no further than the “New vs. Returning” statistic in your website’s analytics software. On average, return visits account for… READ MORE
Why Do Short Format Videos Work?
In today’s society there is so much information available to viewers. Consumers now “channel surf” the Internet for content and chop and change what they are looking at fast! In… READ MORE