Digital video content is revolutionising the way that brands communicate with their audiences - but is it for everyone? Sportsbet Marketing Director Barni Evans discusses how companies leverage video.
Calendar of Events
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1 event,
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Free
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1 event,
An intensive program designed to build your startup in just two days! You will learn from a crew of industry experts who can help you develop your business dreams and grow your startup. Is there any area of business that needs a little more love and attention? We’ve got you covered! – A jam-packed program... READ MORE
$297
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1 event,
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1 event,
Unlock the potential of Google Analytics and learn how to build a successful online presence with Google Analytics Certified experts from Loves Data. More info is found on: http://lovesdata.co/W1AyH
$659
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2 events,
CX Marketing Sydney 2016 is an event that will help accelerate your business' success in a competitive marketplace where customer experience (CX) can determine the future of your brand. This one-day event will help participants: Gain a deep understanding of rapidly changing digital customers through application targeted new data sources and techniques. Create and drive... READ MORE
$545
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2 events,
During this three day course you will learn how to measure and improve your social media advertising, search and display marketing activities with Google Certified experts from Loves Data.
$659
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This event brings together social marketers from the government, research consultancy, and non-government sectors for a thought-provoking discussion and Q&A session. Social marketing, or as now often referred to ‘social change marketing’ (to distinguish it from Twitter and Facebook ads!) has evolved dramatically over the past four decades in Australia and overseas. We are a... READ MORE
$30 – $45
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1 event,
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1 event,
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3 events,
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Join ADMA for breakfast and hear how Xero disrupted the small business accounting sector using digital technologies. Don’t miss the first ADMA VIC GURU breakfast of 2016 and hear more about how Direct Marketing Manager, James O’Connell-Cooper developed a successful marketing strategy that used data-led techniques to produce highly-effective marketing results for Xero. About James O'Connell-Cooper... READ MORE
$75 – $95
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Learn how to think strategically about video content as part of the marketing mix, as well as how to create engaging content that can be used in a variety of different business contexts. Who should Attend? Marketing, PR and communications managers in B2B or B2C roles, no detailed production experience required.
$300 – $450
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Towards tangible outcomes Times have changed and the PR landscape certainly has changed too. It has long been ‘obligatory’ for all types of companies and organisations to have a social media presence as part of their Marketing or PR strategy. Some companies are better at it than others, boasting sizeable subscriber bases and a busy... READ MORE
$55 – $75
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0 events,
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1 event,
With brands publishing so much content every day, the question is no longer whether you should be creating content, but how to make your content more effective in achieving your business goals. This two-day practical and interactive masterclass is designed to offer unambiguous and clear steps to designing, documenting, implementing and improving a content strategy.... READ MORE
$1595 – $1795
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3 events,
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IntelligenceBank is one of Australia's fastest growing technology companies, a local success story and a recent finalist in the 2015 global Stackies Awards. This breakfast session will focus on Marketing Technology and the all important, 'Customer Journey'. IntelligenceBank will share their strategy and present their own technology stack in a B2B case study, demonstrating the... READ MORE
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Optimising your website for search is the lowest cost and most effective marketing tactics that you can deploy online, out performing most other online and digital marketing activities in delivering ROI for your marketing spend. While this is not a hands-on workshop, you will learn how to manage your SEO team and effectively work with... READ MORE
$850 – $1100
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1 event,
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Marketing automation is a fast-growing area of marketing strategy and technology that enables both B2B and B2C businesses organisations to automate, streamline and closely monitor their marketing campaigns, brand exposure and consumer interaction and and activity, increasing efficiencies and results. Successful marketing automation can achieve great ROI with components across lead generation strategies, customer segmentation... READ MORE
$850 – $1100
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0 events,
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0 events,
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0 events,
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2 events,
When you effectively harness the power that data brings to your marketing, you open up possibilities for your business that you didn't think were possible. It’s real-time marketing rather than the overhyped buzz word from years past. Data Day 2016 will bring you a stellar line-up of global and local speakers, covering themes that focus... READ MORE
$599 – $699
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Generating and sharing compelling content has quickly become a vital weapon in the professional services marketing arsenal. But how do you meet the challenge to produce professional content that cuts through the clutter and finds its way to the right audience? Melita Francis from Melita.Digital will share her thoughts on the current content marketing landscape... READ MORE
$50 – $75
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1 event,
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Workshop Outline Effective communication is your greatest tool in leading stakeholders towards productive change. The half-day workshop can be applied internally or externally - stakeholders will vary, but the process is essentially the same. Key Learning Outcomes To provide a best-practice overview in the area of communicating change: Session one - Change and it's management: To... READ MORE |
2 events,
When you effectively harness the power that data brings to your marketing, you open up possibilities for your business that you didn't think were possible. It’s real-time marketing rather than the overhyped buzz word from years past. Data Day 2016 will bring you a stellar line-up of global and local speakers, covering themes that focus... READ MORE
$599 – $699
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In the Developing in the Digital Age - Understanding Choices, Francine Bishop, author of Social Media Evolution, shares scientific data about how social media and digital devices affect the brain. She reveals how new forms of communicating is changing the landscape for marketers in the future and shares evidence which is sure to influence the... READ MORE
$365 – $495
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