Marketing news, events and resources
This event focuses on social advertising and takes deeper look into social media best practice for advertising. The event is ideal for media publishers, agencies and advertisers who are looking for new ays to engage new and existing audiences through conversation and recommendation. From this event you'll gain a deeper understanding and confidence with social... READ MORE
ADMA Engage 2014 is a unique event that delivers a case-study based program showcasing work from leading brands mastering customer experience. They will equip delegates with insights that will enhance their relationship with your customers. The program will consist of four streams that look at how marketers have utilised Technology, Data, Content and Creativity to... READ MORE
Going beyond the act of plastering a generic message? Marketing and Communicating for Student Recruitment and the Australian Higher Education Sector Listen, network and learn from your peers: Macquarie University Australian National University Charles Sturt University University of Technology, Sydney University of Southern Queensland University of Melbourne International College of Management Sydney University of New... READ MORE
Join the Melon Media team and very special guest speakers for a breakfast seminar of interesting discussion around the topics of design, branding and responsive website design. There is time for Q&A at the end of each presentation and you will have the opportunity to network with your peers. 100% of ticket proceeds goes to... READ MORE
Does your 2015 digital strategy match your business goals? A new year is the perfect time to evaluate where you're at, and make sure that you're setting your business up for success. Strategy can be forgotten when companies are deploying a website or embarking on a social media programme, but this can lead to false... READ MORE
Topic for February will be announced shortly! Join AIMIA on Monday 2nd February at the EY Offices in Sydney for the February Mobile Industry Group Meeting. Speakers will be confirmed shortly. Should you have any enquiries or wish to attend the Mobile Industry Group meeting please send an email to [email protected].
Qualified signwriter Ian Widdop will guide you through the basic fundamentals of Traditional Signwriting. Whilst it’s true that the skills of the traditional signwriter takes many years to master, these highly engaging and hands on classes will cover the basic tools and processes of traditional sign writing while learning the essential brush control techniques and... READ MORE
Do you define success by your Facebook likes, your conversion rate or by your contribution to the organisation’s bottom line? Is your organisation's strategy focused on attracting more customers or greater share of wallet? Faster churn or higher life time value? In February, Interactive Minds will explore what are the appropriate KPIs for digital initiatives... READ MORE
The Public Relations Institute of Australia (PRIA) is proud to offer this 3 day intensive PRIA Summer Master Class to guide the PR leaders of the future. Why? Gain a competitive edge over others in the industry Learn from industry leaders Become the next industry leader Upgrade your status, and move up in the PR... READ MORE
93% of Australian marketers claim to use content marketing. Yet only 52% have a documented content strategy, and only 33% say they are effective at content marketing.1 With brands publishing so much content every day, the question is no longer whether you should be creating content, but how to make your content more effective in... READ MORE