Marketing news, events and resources
In today's digital age, data plays a crucial role in marketing strategies. However, with great power comes great responsibility. This course is designed to help marketing professional ensure that the collection, management, and utilization of data is done in a compliant and ethical manner. With an emphasis on privacy, this course equips marketers with the... READ MORE
Marketers of all stripes are invited as we come together to look to the future of Digital Marketing, learn from industry experts, and network with peers for a truly unforgettable two-day experience. From ChatGPT, E-E-A-T and TikTok to the latest ranking factors and algo updates, MozCon's speakers cover the hottest and latest topics in the... READ MORE
In this seven-hour workshop, you’ll learn the fundamentals of product management and get practice with the skills and methods that product managers use daily. We’ll start by defining product management and looking at possible career paths within the field — there are a lot of different ways you could go. From there, you’ll learn about... READ MORE
Even though marketers have more data than ever, the c-suite and board still question the value of our programs. This webinar gives you a systematic approach to consistently predict and supercharge the performance of your entire marketing organisation by retooling your existing data, activities, and teams. With that, you’ll be able to ‘speak c-suite’, and... READ MORE
Doug Kessler (Velocity Partners UK) nailed it in his summary of one of the key challenges for marketers – managing stakeholders. So, we thought we better provide a workshop that takes you through the both the theory of stakeholder management and the practicalities of identifying which stakeholders are important and then developing a road map... READ MORE
Even though marketers have more data than ever, the c-suite and board still question the value of our programs. This webinar gives you a systematic approach to consistently predict and supercharge the performance of your entire marketing organisation by retooling your existing data, activities, and teams. With that, you’ll be able to ‘speak c-suite’, and... READ MORE
Join the brightest CX practitioners and thought leaders in Asia Pacific. The XI Forum is a full day of inspiring presentations and networking opportunities that will help elevate your CX program in 2024. Learn How Award-Winning Brands Are Using Integrated CX to Realise Transformation: In a world where customer experience is the ultimate currency, the... READ MORE
Changing careers is no easy feat! You have to reinvent yourself and your value, as well as figuring out what you actually want to do. What's the right path? What do you need to do to get there? And will you be able to make a decent salary from it? Changing careers is an internal... READ MORE
This seven-hour workshop gives you the context and hands-on practice you need to effectively use AI to automate your workflows and optimize communications. To kick it off, we’ll talk about the importance of learning AI — regardless of your role or industry — and best practices for recognizing and mitigating bias when using large language... READ MORE
Online Retailer Conference & Expo is the #1 meeting destination for the ecommerce industry to access the relevant strategic insights, solution providers, technologies and connections that make a positive difference to your business - no matter what stage of online retail you are in. Everybody's Opportunity awaits at this two day original industry conference &... READ MORE