Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
This training, ‘Marketing Essentials’ covers the basics of marketing and are intended not only for people who are new to a marketing role, but just about anybody in the organisation. A basic understanding of the subject is particularly valuable to people in management, selling and customer service roles. Course Contents: Effective marketing is vital to... READ MORE
Co-curated by experts and leaders after studying hundreds of businesses that have achieved great success on Facebook and conducting a research to find out the techniques and methods they use. Learning Outcomes Identify the three key advertising platforms on Facebook and describe their functionality Learn about the features and placements of Facebook Ads Understand how... READ MORE
Learn key digital marketing disciplines. From PPC to SEO, Content to Video, Social and Analytics. Perfect for career switchers, business owners and all marketing professionals seeking to boost their skills. Get all the key and latest digital marketing skills with DMI PRO. The course offers the most current and relevant industry thinking available by constantly updating... READ MORE
A highly practical short course designed to make you a YouTube marketing expert. This course is delivered both online in a self paced format, as well as in virtual workshops. Date: On Demand Delivery: Online Duration: 20 hours. self paced Learn how to: Create engaging YouTube videos Use paid YouTube ads Record, edit and publish videos... READ MORE
Has the new year got you thinking about how to deliver on your marketing and operational goals for 2023? Against a backdrop of unrelenting social and economic pressures, marketing leaders look toward a future where smarter marketing leads to deeper, more valuable connections between customers and brands. Join this free marketing webinar where Gartner experts... READ MORE
Join this workshop to learn the key principles of membership marketing. Whether you’re a marketer in a subscription-based business, professional association with a long history or a fitness club, this workshop will help you discover new strategies, tactics, and practical tools for member recruitment, ongoing engagement and stable membership growth. The membership economy is booming. With... READ MORE
The AMPLIFY Summit offers delegates the chance to learn with industry experts, get a grip on what’s changing in the performance landscape and gather insight on what’s going to AMPLIFY their affiliate and partner relationships to drive incremental sales in 2023.
You have great products, you built a sleek online store, now how do you get customers to actually find and buy your stuff? In this fast-paced, info-packed webinar, e-commerce expert Andrew Maff is going to give you proven strategies that will get more eyeballs on your store and more items in checkout carts. In just... READ MORE
The markets are changing as we head into the new year. But one thing is clear—the franchise industry is booming. Join us for our free webinar, as Scott Greenberg, author of The Wealthy Franchisee, shares his insights on what you need to know before buying a franchise in 2023. Fueled with over 10 years’ experience... READ MORE
A half-day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues, stakeholders or customers. Topics Covered: Theory – what is a story? Story telling vs business communication. Story Telling Frameworks – Simple but powerful story telling frameworks including 4P’s and SCQA that translate a raw business idea into story... READ MORE