Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Examine a range of digital marketing options, including social media, email marketing and blogging, to see what might work for your business Facebook, Twitter, Instagram, TripAdvisor – names you’ve probably heard, but do you know how to use these rapidly growing platforms to promote your business and engage with current and potential customers? This session... READ MORE
This training, ‘Marketing Essentials’ covers the basics of marketing and are intended not only for people who are new to a marketing role, but just about anybody in the organisation. A basic understanding of the subject is particularly valuable to people in management, selling and customer service roles. Course Contents: Effective marketing is vital to... READ MORE
Developing and implementing a Big Data strategy is vital if you want to stay in business in the coming years. Big Data offers so many benefits to organizations and research indicated that companies leveraging Big Data financially outperform their peers by 20% or more. So, if you do not want to be left behind, you... READ MORE
Learn how to raise brand awareness through powerful partnerships that reach your customers and grows your business. You will learn: The difference between influencers, partnerships and collaborations Ways to identify opportunities that are best suited to your brand and your business goals How to approach brands you want to work with.
This training, ‘Marketing Essentials’ covers the basics of marketing and are intended not only for people who are new to a marketing role, but just about anybody in the organisation. A basic understanding of the subject is particularly valuable to people in management, selling and customer service roles. Course Contents: Effective marketing is vital to... READ MORE
Co-curated by experts and leaders after studying hundreds of businesses that have achieved great success on Facebook and conducting a research to find out the techniques and methods they use. Learning Outcomes Identify the three key advertising platforms on Facebook and describe their functionality Learn about the features and placements of Facebook Ads Understand how... READ MORE
Learn key digital marketing disciplines. From PPC to SEO, Content to Video, Social and Analytics. Perfect for career switchers, business owners and all marketing professionals seeking to boost their skills. Get all the key and latest digital marketing skills with DMI PRO. The course offers the most current and relevant industry thinking available by constantly updating... READ MORE
A highly practical short course designed to make you a YouTube marketing expert. This course is delivered both online in a self paced format, as well as in virtual workshops. Date: On Demand Delivery: Online Duration: 20 hours. self paced Learn how to: Create engaging YouTube videos Use paid YouTube ads Record, edit and publish videos... READ MORE
Has the new year got you thinking about how to deliver on your marketing and operational goals for 2023? Against a backdrop of unrelenting social and economic pressures, marketing leaders look toward a future where smarter marketing leads to deeper, more valuable connections between customers and brands. Join this free marketing webinar where Gartner experts... READ MORE
Join this workshop to learn the key principles of membership marketing. Whether you’re a marketer in a subscription-based business, professional association with a long history or a fitness club, this workshop will help you discover new strategies, tactics, and practical tools for member recruitment, ongoing engagement and stable membership growth. The membership economy is booming. With... READ MORE