Marketing news, events and resources
This Marketing Essentials training will help you understand marketing concepts and how they link to the growth strategy of the business. They will also give you a solid grounding in market analysis and how marketing influences customers.
It’s 2025… and a new year brings new opportunities, new fears, and new hope. As B2B Marketers, what lies ahead for us in 2025? Join EY’s Americas Digital Marketing & Demand Generation Leader, Lou Cohen, aka NYU & Baruch College’s Professor Cohen, as he shares insights he’s gathered from Marketing leaders about what we should... READ MORE
In today’s social media landscape, short-form video content is taking the reigns. If you aren’t in the game, now is the time to level up your video presence. When you only have a few seconds to capture your audience, your short-form video strategy can make or break whether you get their attention or not. This... READ MORE
Join us to learn the components of a great plan and how to prioritize those strategies, as well as gain access to a framework for documenting everything so senior leaders are aligned and support your direction. It can be easy to get wrapped up in the daily grind of executing various marketing tactics and initiatives—especially... READ MORE
Great marketing writers know that using the right messaging tailored to their customers’ needs through a specific platform can make all the difference in growing a business. This small-group online training will help you build your writing skills by exploring the latest techniques and best practices in copywriting for the web — specifically social media,... READ MORE
As the marketing landscape continues to evolve, it’s essential for professionals to stay informed and adaptable to the changes ahead. Join us for a dynamic two-day conference where we’ll explore the key trends, challenges, and opportunities that will define the year in marketing. This event is designed to equip you with the insights and strategies... READ MORE
Rev is the best marketing conference for learning skills that are crucial for your job and career. Whether you work for a startup or a growth-oriented company, you need practical training to hit the ground running and become a valuable member of the team. Rev provides the essential training that you didn’t get in school... READ MORE
Communicating data is completely different from (and entirely the same as) communicating other types of information. It’s different, in that there are best practices for how to talk about and visualize data that is different from talking about and visualizing other things. But it’s the same, in that you need to remember that just because... READ MORE
When it comes to social media analytics, it is easy to get caught up in all of the metrics and forget about the story. What are the metrics telling you and how can and should you use this information to guide your future planning and decisions? In this session, learn how to effectively analyze social... READ MORE
Now in its fourth year, CISO Sydney 2025 is the largest annual gathering of NSW’s most senior InfoSec decision makers. Be part of THE event that sets the cybersecurity agenda — covering everything from mitigation, response and recovery, GRC, cross-functional collaboration, and AI implementation through to strategies for successful leadership and business growth. In 2025... READ MORE