Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
This one-day practical and interactive workshop will focus on developing and documenting a content strategy with defined business outcomes, and ensure you have the foundations in place to create consistently great content. You will learn how to: Define strategic content goals and create buyer personas Explore the customer journey and develop content for every step... READ MORE
Ruxcon is a computer security conference which brings the brightest and best security talent. It contains a combination of live presentations, activities and demonstrations. This is widely regarded as a leading computer security conference attracting all areas of security. This event provides a laid back environment for all delegates which will engage and collaborate with... READ MORE
At this event you will learn about a technical topic explained in a non-technical way. You will learn how to apply theories into real world examples. Unlock the power of data to power decision making and campaign planning. How to apply a metrics framework to an any digital campaign, understand digital datasources, Accurately attribute conversions... READ MORE
With social media being such a large part of the world, it is extremely important for the government sector to pay attention to this, with the internet and applications extending globally an increasing number of governments and their public services agencies are embracing social media as one of the major mechanisms to interact with the... READ MORE
Do you want to learn more about LinkedIn and the power that it has? With over 400 million users globally using LinkedIn it is a big resource that can be taped into. It is a great marketing channel for both building your brand awareness as well as creating business opportunities. You will be shown how... READ MORE
The Marketing Disrupted: CX & Innovation Forum 2017 has been put together for the WA marketing industry, it is a full day of insights into how brands are driving innovation in marketing, technology, engagement and creativity. Delegates will learn about the local perspectives on the issues and opportunities for marketers as customers. This will be... READ MORE
Join us at the 11th annual Email Marketing Summit Australia (EMSA). Designed for email marketers by email marketers we’re bringing you the latest trends, speakers and ideas under one roof. Now in our 11th year, EMSA is still Australia’s only dedicated email marketing summit.
With it costing five times as much to attract a new customer than to keep an existing one, the importance of Customer Relationship Marketing (CRM) can no longer be ignored. At this event, the speakers will unpack the importance of relationship marketing and explore the technologies used to manage customer interactions and data throughout the... READ MORE
This event is all about helping you become successful as a digital marketer & how you can take steps to stand from your colleagues; you will learn how to perform better in your role and also position yourself for more opportunities in your career! The speakers will be exploring what makes a successful digital marketer,... READ MORE
Mums & buds are a huge demographic in Australia and if you want to hear from some of the biggest brands like BuzzFeed, Yahoo7, Nickelodeon plus many more who will be discussing the latest research and trends to teach you different insights that they have developed for effectively marketing to this demographic, then this event... READ MORE