Marketing news, events and resources
Join us for breakfast with Paul Jeszenszky, Director of Online Marketing, Airbnb. Paul Jeszenszky has worked in digital marketing roles at OMD, eBay and Google and his current role as Director of Online Marketing at Airbnb has him implementing digital marketing for yet another exciting, innovative brand. Paul currently leads the Online Marketing and Media... READ MORE
Marketing professionals are often tasked with identifying prospective sponsorships for their firm and ensuring they are managed and leveraged effectively. Throughout the process, we often need to navigate and manage reputational risks, project management pitfalls and external stakeholders. If managed well, sponsorships can provide a great opportunity to increase brand awareness, offer unique networking opportunities... READ MORE
ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year, Data Day will provide a world class list of speakers, delivering real insights into how companies are winning with data. Your competitors are planning to make more of data. Make sure you’re ahead of them. Register today. THE PROGRAM... READ MORE
Building a business model for your studio This workshop is for start ups or established studios who want to step back and examine their business model. This workshop will help you examine your clients and critically define their value to you (both financial and design); understand the relationship you have with them and what it... READ MORE
ADMA Data Day is the pre-eminent data driven event for all businesses. In its 11th year, Data Day will provide a world class list of speakers, delivering real insights into how companies are winning with data. Your competitors are planning to make more of data. Make sure you’re ahead of them. Register today. THE PROGRAM... READ MORE
Marketing 3.0: Technology Led Intelligent Advertising Discover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale. Following the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! First there was Marketing 1.0. An era of broadcast media,... READ MORE
Discover how advertisers are utilising new technologies in a bid to move one step closer to the holy grail of advertising; one-to-one communication at scale. Following the sell-out success of the Sydney edition we’re bringing Marketing 3.0 to Melbourne! First there was Marketing 1.0. An era of broadcast media, where identifying and exploiting consumer behavioural... READ MORE
Content Creation Day is a workshop designed to teach marketers to design, create, use and upload content for social media using the latest content generating tools with the help of 4 leading content creation experts. The workshop will allow participants to interact with and learn from 4 social media and content creation experts on various... READ MORE
Australian Government: Social Media Best Practice Toolkit 2015 is a case study and strategy driven event that aims to address the continuously evolving world of online interaction and social media networking and marketing. The Australian government along with other public sector organizations, need to hear and share up to date strategies, case studies and best practices... READ MORE
IAB Mobile Landscape 2015 Results - Melbourne This event will reveal the findings from IAB Australia's 3rd Annual Industry Study on the state of the Mobile Advertising Market in Australia. Find out how mobile spending is shifting, how marketing metrics are being tracked and what findings are effective. This event will include a showcase in... READ MORE