Marketing news, events and resources
As we begin 2019, we are exploring how marketers do their planning for the year ahead, and importantly, what that plan actually looks like. We know that there is not one set process or template to and that each business will approach and design their plan in slightly different ways. That’s why this month, we... READ MORE
The CXO Leaders Summit Melbourne will highlight latest strategies and technologies that are leading the way and will examine current challenges that CXO’s are faced with. The Summit will provide senior marketing professionals with a unique opportunity to learn and interact with their peers through a series of professionally led sessions hosted by both international... READ MORE
The world’s most-used search engine is also the biggest digital advertising platform, which drives results for marketers with search advertising. To maximise the ROI on ad spend, marketers must understand how to target keywords, interests and demographics to make use of Google’s powerful advertising products. Attendance at this event, you’ll learn how to target specific... READ MORE
Join us to celebrate INTERNATIONAL WOMEN’S DAY upstairs at the Iconic Grossi Florentino’s and enjoy round table discussions about how we can create a #balanceforbetter. We invite Men and Women to come to attend this exclusive and delicious three-course luncheon with proceeds going to charity. FRIDAY 8TH MARCH 2019 12:30-2:30PM GROSSI FLORENTINO UPSTAIRS 80 BOURKE... READ MORE
Customers expect a seamless customer experience, but how does it get delivered across the customer lifecycle and what does it look like from one transaction to the next? Can we leverage customer experience to influence loyalty and drive repeat purchase? In April we explore how marketers are leveraging digital customer experiences to drive up the... READ MORE
The Digital Marketers Australia conference has been designed to focus on digital marketing to help grow your business. The speakers will breakdown campaigns step by step so you can roll out strategies that are working right now. Whether you’re just getting started looking for new strategies or have a large team who implements the digital... READ MORE
We've asked some of the best in the business to come along and share their infinite wisdom. We'll talk about process, inspiration and the all-important client relationships. This event is about asking questions, getting answers and having a glass of wine. 2019 Melbourne line up Myer Christmas Bauble - Presented by Pippa O’Regan, General Manager... READ MORE
Youth Marketing Australia Conference (YMA) is a two day, thoughtfully curated event designed to help marketing professionals keep up with the fast paced demographic, Generation Z. Over the past two years, we have hosted speakers from brands such as Google, Facebook, MTV, Linkedin, BuzzFeed, Instagram and Contiki, just to name a few. This year hear... READ MORE
This half day IAB Ad Ops Conference in Melbourne on June 20 will cover local and global trends affecting the online advertising industry from an AdOp and TechOps perspective; an engaging panel discussion on considerations and options for developing your career in Ops and an inspirational working panel of senior tech ops industry experts delivering... READ MORE
This workshop "Create Marketing Campaigns with MailChimp" is being delivered as part of the ASBAS Digital Solutions program. ABOUT THE ASBAS DIGITAL SOLUTIONS PROGRAM The Australian Small Business Advisory Services (ASBAS) program provides low-cost, high-quality digital advisory services to small businesses across Victoria—and it’s come to Macedon Ranges! The program is being delivered in Macedon... READ MORE