Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
The Digital Marketing Masterclass will show senior management from B2C brands how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes range from search and social media strategies to data management, content marketing, mobile marketing and programmatic advertising.
Want to be at the top of the Search Marketing industry in Australia? For one day only, we’re bringing some of the best from around Australia and overseas to share the latest trends, tools and industry insights at Search Marketing Professionals. Join us on Tuesday 5th of June at The Honey Bar in South Melbourne... READ MORE
This event has been designed to help marketers use different marketing channels to drive customers towards their company to purchase their goods or services. Part of the event will be spent looking at how linking channels can increase conversion and look at different way that companies are moving customers from channel to channel. The speakers... READ MORE
With LinkedIn being such a fast growing platform for social media, it is a perfect marketing channel for building both brand awareness and also creating your company's brand. Attendance at this event will show you how to develop and implement clever LinkedIn marketing strategies to help get your brand in front of the right audience.
At this event you will hear from Jay Mahoney, Managing Director, Australia & New Zealand from Siteimprove, he will be discussing the Insights into Australian SEO benchmark results
Social marketing is a a whole new challenge for those who work in retail, the reason for this is because their networks because a one click path to purchase. Remaining up to speed with trends, platforms and most effective strategies to drive engagement and sales is challenging. This practical fundamental workshop is suited to marketers... READ MORE
Social media has as a very large impact on ensuring that you have sustained customer connections, in the Retail Industry, it is no exception. This workshop has been designed to marketers who need some guidance on how to use the social media drivers. You will be given an update on the essentials in social media... READ MORE
Digital content for business is extremely vital for your organisation, however with change continually occurring within audiences, content consumption and platforms used. It’s vital that the way content is created, distributed, measured and reuses is reviewed regularly to ensure it leverages the current opportunities available. This event will explore the latest digital content methods and... READ MORE
This workshop has been designed to show senior management from B2C brands how they can use the latest digital marketing tools and techniques to generate new business and retain loyal customers. Some areas that will be discussed are data management, content marketing, mobile marketing and programmatic advertising. You will hear from digital experts during a... READ MORE
As there are so many different opportunities on where and how to place your media and what to spend, it can get hard to ensure your media spend stays fresh, engages your audience and also generates the best ROI. At this event you will examine the most effective ways that marketers are finding their audience,... READ MORE
