Marketing news, events and resources
Mumbrella’s Digital Essentials, powered by digitalbrief, has gone online. The course is designed to give you an essential up-to-the minute update on the fast paced digital marketing landscape. Whether you’re a seasoned professional looking to brush up or benchmark your strategies, or someone new to the digital world, this workshop format suits a variety of... READ MORE
The Forward Marketing Summit Singapore 2020 is going VIRTUAL. Live-streamed direct to your desk, home or sofa, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020, will cover the latest factors that are set to transform the future of the marketing, technology and data functions. And our digital networking platforms will allow... READ MORE
Live-streamed direct to your desk, home or sofa, our new and improved Forward Marketing Summit Singapore on 18-19 June 2020, will cover the latest factors that are set to transform the future of the marketing, technology and data functions. And our digital networking platforms will allow unrivalled real-time interaction and seamless networking experience with speakers,... READ MORE
AMI's Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate. AMI Livestream Chat events are held live and online, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the... READ MORE
A 90-minute look at the fundamental principles of what creates a return on investment in social media marketing. Social media marketing is today an essential part of a marketer’s strategy for an appropriate marketing mix of channels to develop. No matter the industry type or vertical, there is a need to develop good social media... READ MORE
AMI's Livestream Chats bring together marketers across multiple industries and sectors to foster conversation and spark debate. AMI Livestream Chat events are held live and online, they consist of experts speaking on topics relevant to professionals. These topics can be within the marketing or professional sphere. The Chats are focused on a conversation around the... READ MORE
Enhancing Customer Experience through Omni-Channel Integration, Customer Self Service and Culture Change In an increasingly digital world, the role of the contact centre continues to shift from managing transactions to being the human face of the digital enterprise, and a key component of overall customer experience. Key to achieving this goal will be the utilization... READ MORE
3 days of local search marketing knowledge sharing from the industry's top professionals. Grow your business and your talent stack. Your Local Search Experts Our experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research, tactics, and experience designed to help your business... READ MORE
Mumbrella’s Finance Marketing Summit will feature marketing leaders from finance, banking, insurance and payments to discuss the key issues impacting the industry. Values are Meaningless: Putting Purpose into Practice James Goodwin The tide is turning from profit-driven to purpose-driven. Brands have long touted ‘values’ but values are meaningless unless these are reflected in a brand’s... READ MORE
In this workshop you will learn how to prepare a creative brief that motivates your team to develop advertising that is on target, inspiring and drives business objectives. We will begin by outlining the key elements of a creative brief and discuss ways in which you can find the best information to complete the Brief... READ MORE