Marketing news, events and resources
A high-quality lead magnet can be the difference between a cold audience and a thriving email list. In Creating Lead Magnets with AI, we’ll show you how to use AI tools to plan, write, design, and launch irresistible lead magnets—faster than ever before. From eBooks and checklists to templates and guides, this masterclass will walk... READ MORE
If you’re a social media, marketing, or content professional who manages any of your university’s social media channels, this event is your chance to meet and talk shop with 600+ peers within your HESM community! Six reasons higher ed marketers choose SMSsummit every year: Learn the nuts and bolts of a successful social media strategy... READ MORE
The world’s biggest creator event. 25+ masterclasses by IG's top voices. Join 1,000s of creators, marketers, & agencies days of content you won't find anywhere else. There is more than one way to win on social Three tracks on the latest strategies to grow, engage, and convert. Stick with one, or better yet, follow them... READ MORE
The iMedia B2B eCommerce Summit is an exclusive event for B2B brand manufacturers, eCommerce professionals and wholesale distributors in Australia. This unique networking event is ideal for key B2B merchants and will see over 200+ attendees engage and experience three days of face-to-face business meetings, roundtable discussions, and world-class content, strategies and best practices delivered... READ MORE
The only online course in the world that teaches you how to assess ideas, underpinned by a systematic method. Learn how to evaluate ad concepts and make better creative decisions. Designed to help you get to more impactful ideas in less time. This course teaches you HOW to assess ideas from agencies in a more systematic... READ MORE
The Victorian Business Writers Conference 2025 is our one-day training event for corporate and government content writers. Since 2012, this event has helped people increase their corporate writing skills and knowledge of best practice – and spend a great day with like-minded people. This year, our talented experts will give us real-world, easy-to-implement advice on:... READ MORE
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience. Online Course structure This workshop is also offered in an online format. A 1,5-hour live session will be held once each week over... READ MORE
Marketing on X (formerly Twitter) can feel chaotic. The fast pace, constant updates, and ever-changing trends make it hard to keep up—let alone create content that drives real engagement or growth for your brand. Without a clear strategy, your posts get buried in the feed, your followers stop paying attention, and your efforts fall flat.... READ MORE
Marketing on X (formerly Twitter) can feel chaotic. The fast pace, constant updates, and ever-changing trends make it hard to keep up—let alone create content that drives real engagement or growth for your brand. Without a clear strategy, your posts get buried in the feed, your followers stop paying attention, and your efforts fall flat.... READ MORE
We bring over 10 years of experience in social media education. That means you can count on a vetted, specially curated series of sessions and seasoned, experienced speakers to tackle topics that have the biggest impact on your agency or office’s social media strategy. Two jam-packed days tailored to your role in public service. Don't... READ MORE