Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
In order to survive and excel in today’s competitive market, executives, senior managers and managers need to make smarter decisions based on better information. The major challenge faced today is being able to decipher what information is correct and why! Too much time is wasted searching, collecting and sorting data. Using Power BI correctly enables... READ MORE
Email marketing is undeniably one of the most effective marketing methods available. It’s used frequently, is known for consistent response rates and allows you to talk directly to your own database. When is the last time you reviewed your email approach? Have your email techniques evolved to leverage personalisation and automation to remain relevant to... READ MORE
The day is designed to celebrate our digital ecosystem and help organisations in Brisbane and SE QLD to strengthen their digital capabilities across various business areas including marketing, business analytics, technology, leadership, customer design and operations. Built as a collaborative initiative, the content is curated to challenge and support the entire digital ecosystem from startups... READ MORE
Effective legal and business writing is a critical foundational skill for anyone in professional services, in particular those who regularly deal with legal matters. That could be reviewing contracts, drafting policies or instructing lawyers on matters. Clients, superiors and stakeholders increasingly expect to be provided with information which is clear, concise and actionable. It is... READ MORE
Take your marketing to the next level with this all day Marketing Planning Workshop designed especially for professional services. This action packed 1 day workshop will have you walk away with a 'Marketing Plan' for your practice. Plenty of time to network and workshop with other participants to ensure that you walk away with a... READ MORE
Many Talented have great thoughts and ideas, but due to limited experience or confidence in presenting their thoughts and ideas many have fallen short of getting buy-in their target audience. In other words, many a success on one’s ability to articulate thoughts and ideas effectively in person. Powerful and Confident Presentation Skills Masterclass will teach... READ MORE
Content marketing is a staple in every marketing plan, but with an increasing range of content and publishing options available, marketers need to strategically define the approach that will get the most cut through and encourage action. At Interactive Minds' first event for 2020, we’ll review the hottest content opportunities that marketers should consider, look... READ MORE
The cookie apocalypse is here and now is the time for marketers, agencies, businesses and publishers to take action and ensure your knowledge and targeting strategies are up to date as we enter the new world of data privacy. If you want to understand the targeting implications from the phasing out of third-party cookies and... READ MORE
iMedia Brand Summit Australia is a unique, unparalleled invitation-only experience for brands to have face to face business meetings, get involved in networking experiences, and learn from a diverse range of captivating presentations. Australia's leading Martech event brings together 100 brands+ and 100 solution providers to embark on 2.5 days to: Unlock new insight and... READ MORE
The CMO Summit is an invitation-only, premium forum bringing together leading marketing executives, innovative agencies and solution providers. The summit’s content is aligned with key marketing challenges and interests, relevant market developments, and practical, progressive ideas and strategies adopted by successful pioneers. The CMO Summit provides a platform that helps Australia’s leading marketing executives evaluate... READ MORE