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How To Leverage YouTube For Marketing In Australia

August 14, 2024 By Leo Glantschnig

Video content marketing

Established in 2005, YouTube has become the premier platform for video-based marketing, making it indispensable for many Australian businesses. Yet, as algorithms continue to evolve, aspiring creators often find themselves… READ MORE

5 Proven Marketing Strategies You Should Implement Right Now

May 25, 2020 By Irfan Ak

5 Proven Marketing Strategies You Should Implement Right Now

There are plenty of marketing tactics and strategies you can implement to benefit your business. But what ones should you focus on today? Here are 5 proven marketing strategies you… READ MORE

VidCon Australia 2019

July 11, 2019 By marketing.com.au

VidCon’s Industry Track offers unparalleled access to top leading industry experts, digital creators, and media tastemakers. This year’s Industry Track will provide deep, industry-changing insights on how to grow and… READ MORE

How Effective Is Video Content Marketing Really?

January 26, 2019 By Shaq Abboud

Video content marketing

Video marketing is not like it used to be. These days, companies are taking it a lot more seriously and so many more are getting on board. Why video, you… READ MORE

Are You Prepared for the Biggest Social Media Trends in 2019?

November 26, 2018 By Claire Stevens

Social media trends for 2019

Any social media user will probably know by now that unless you put some content online, either business-wise or for personal reasons – you simply don’t exist. Went on a… READ MORE

Why the Future of Content Will Be User Created & Controlled

November 16, 2018 By Shayen de Silva

Future User Generated Content

We’ve all heard of user generated content (UGC), a staple of any content marketing strategy. While the power of UGC can’t be refuted, all good things eventually evolve. So what… READ MORE

Why Do Short Format Videos Work?

November 8, 2017 By Jason Berard

short format video - videographer

In today’s society there is so much information available to viewers. Consumers now “channel surf” the Internet for content and chop and change what they are looking at fast! In… READ MORE

Where Are Small Businesses Spending Their Marketing Dollar in 2017?

May 15, 2017 By David Trounce

Small Business Marketing Spend in 2017

As marketing budgets continued to rise throughout 2016, reaching up to 12% of company revenue, the outlook for marketing agencies and those wanting to enter into the online marketing world… READ MORE

How to Increase Your Facebook Video Reach

May 2, 2017 By Sophia Beirne

Facebook Live

Video is all the rage right now in content marketing. And with a good reason. According to YouTube, mobile video consumption rises by a smashing 100% every single year. When… READ MORE

Fundamental Workshop: Video Marketing

April 4, 2016 By Marketing.com.au Team

Learn how to think strategically about video content as part of the marketing mix, as well as how to create engaging content that can be used in a variety of… READ MORE

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