Common misconceptions about digital marketing have been running rampant for some time now. Any business that is looking to get the most out of digital marketing must take the time to educate themselves to understand the strengths and weaknesses. Without any further ado, let’s take a moment to deconstruct some of these myths so that… READ MORE
Mobile App or Mobile Website: Which To Choose?
As the business world grows, it’s important to stay onboard with technology. Smartphones have come a long way, and they’re ever-present in modern marketing strategies. If you’re planning on developing your business’s mobile presence, you’ll need to align your budget with this year’s biggest innovations. Mobile applications (mobile apps) and mobile websites are among the… READ MORE
Crushing the World of Mobile Apps: An Australian Case Study
Established by long-time collaborators Nic Blair and Shon Siemonek in December 2012, Brisbane-based Brus Media is quickly gaining momentum within the mobile app market. An affiliate network, focused on performance-based advertising for mobile apps, Brus Media helps clients to monetize and grow their iPhone, iPad and Android apps. In a nutshell, Brus Media offers promotional… READ MORE