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Writing for the web one-day short course – Sydney

October 20, 2019 By marketing.com.au

Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and… READ MORE

How to Write Compelling Online Copy

April 30, 2015 By Sally Wood

Writing compelling online copy is a tough job. Not only do you have to create effective copy for an easily distracted audience (that has an enormous amount of information at… READ MORE

You Only Get One Chance: 5 Tips for Crafting Compelling Headlines

February 28, 2014 By Sally Wood

News Extra

You only get one chance. Just the one. This not an alarmist diatribe. It’s the truth. You only get one chance to make sure your audience cares about what you… READ MORE

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