Ad spending on social media worldwide was projected to reach US$226.00 billion in 2022 (Source: Statisa). However, as businesses increase their ad budgets, so does the ad spend wastage. According… READ MORE
Top Seven Tips to Boost Your AdWords Campaign
Marketing strategies evolve each year, and old businesses need to adapt to the current marketing trends to catch new leads and prospects. Digital marketing and eCommerce are now essential for… READ MORE
8 Amazing Email Marketing Tips To Sell More Event Tickets
In today’s world of digital marketing, there is a wide array of channels through which you can promote your events. Social media marketing, video marketing, AI marketing, etc. are the… READ MORE
Most Asked Questions About Lead Generation
Lead generation can be vital for any business sales and marketing strategy. It serves as a backbone to help you gain and maintain high-quality leads hence keeping your sales pipeline… READ MORE
Step By Step Process For Opening Your Own PR Agency
Today, businesses can’t just have good products and reliable services—they also need a good team to promote them. To achieve good communication with customers, businesses need a Public Relations (PR)… READ MORE
The Importance Of Meta Descriptions for SEO
Meta descriptions are an important aspect of SEO. Knowing how to use them can improve the results of your digital marketing efforts, especially if your website already has good SEO… READ MORE
Strategies To Maximise The Effectiveness Of Backlinks
“Out of sight, out of mind” is a saying which is becoming extremely important in today’s times when people have a short memory span. Therefore, it is of utmost importance… READ MORE
Marketing Events – March 2023
The first quarter of 2023 is nearly over! Have you been networking and focusing on your professional development? Here are March’s monthly marketing and advertising events, conferences and networking meetings… READ MORE
Marketing Events – February 2023
We’re just at the start of a new year! It’s the perfect chance to kick-start your 2023. Here are February’s monthly marketing and advertising events, conferences and networking meetings round-up…. READ MORE
Marketing Events – January 2023
It’s the start of a new year! It’s the perfect chance to start 2023 off right. Here are January’s monthly marketing and advertising events, conferences and networking meetings round-up. The… READ MORE