You’ve done it. You put in the hard yards to learn about search engine optimisation (SEO) and optimised your website to perfection. But then you started hearing some new phrases being thrown around. It turns out there are two types of SEO – on-page and off-page. Just when you thought you had it all figured… READ MORE
How Medical Practitioners Can Boost Website Traffic and Gain Attention in a Global Market
The healthcare industry has traditionally been slower in taking advantage of online marketing opportunities than other industries with a less location-based mentality. Healthcare businesses may focus more heavily on local advertising because most people want to find a local GP, dentist or pharmacy (although they may be more willing to travel when visiting a specialist)…. READ MORE