Safely Unlocking Your Biggest Asset – Audience Data
PwC, Lvl 19, Freshwater Place 2 Southbank Bd, Melbourne, Victoria, AustraliaPublishers large and small are united by one very common and often painful issue – how can they safely unlock their biggest asset – their audience data. Increasingly the approach is programmatic but it’s loaded with as many questions as answers. Join IAB Australia, Audience 360, Carsales, Sensis, Krux and AppNexus as they explore how... READ MORE