Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
There are so many people using LinkedIn as a social platform, however not everyone knows how to use it to their advantage. At this event you will learn how to make the most of some of the features including: Profile – what to write and how to write it Connections – who to connect with,... READ MORE
With social media always changing and expanding, there is a lot to learn and understand. This event will include an in-depth look at the best practices of Facebook marketing including advertising, analytics and strategies. The speaker will go through the foundations, you will lean the important technical aspects of the platform. This event is will... READ MORE
With so many people going into university and being on social media. The most powerful tool for both current and prospective student engagement is in social media. Social media will expand market scope, increase student recruitment and also drive engagement. This event is about using the current and upcoming online platform's to fuel engagement with... READ MORE
Management consultant and author Peter Drucker once said, “You can’t manage what you can’t measure.” This means that in order to achieve success, businesses and startups need to have well-defined and trackable metrics. Google Analytics is a tool designed to help businesses track the performance of their website or application through a variety of metrics.... READ MORE
Previously known as Millennials Marketing Conference, YMA Melbourne is here to help marketing professionals keep their finger on the pulse of youth marketing (millennials and GenZ). Some of the speakers come from companies such as Google, Junkee Media, UNiDAYS, Pedestrian.TV, Ooh! Media and many more. It has been designed for Marketing Directors, Marketing Managers, CEO’s,... READ MORE
Over 2-days, you will be immersed in: How to run a better, more efficient digital business; How to make more money and increase overall sales by creating and managing a sales funnel unique to your situation; Tactics perfect for generating leads, demonstrate how to make networking and referral marketing work for you and unlock all... READ MORE
As marketers we know consumers and disruptive technologies constantly change in this industries. There are always battles with pressure, while still relying on experience of best practice. You understand the nature of this profession and the increased accountability to be revenue-drivers and not cost centres. Some of the key takeaways include: Gain actionable insights Make... READ MORE
Search Marketing Summit is the refreshed and updated leading 5-day event that offers Online Marketing practitioners in Australia, New Zealand & Asia Pacific the best place to update their skills. Below are the topics that will be talked about on each day: May 28, Day One - Advanced PPC Workshop May 29, Day Two -... READ MORE
This practical event focuses on what it takes to implement marketing, sales and service transformation in enterprise businesses. Attendees will: Take away insights for implementing transformation faster and more effectively Hear practical stories of how implementation has been managed in leading enterprises Experience an exclusive behind-the-scenes demo of Blackdot’s marketing & sales engine
Traditional media is struggling to get the buy-in as marketers are finding it hard to justify spending on media where it can be difficult to measure outcomes. With advances in technology, though, and continual shifts in the customer journey, some marketers are turning back to incorporating traditional media into their marketing plans in order to... READ MORE
