Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Effective legal and business writing is a critical foundational skill for anyone in professional services, in particular those who regularly deal with legal matters. That could be reviewing contracts, drafting policies or instructing lawyers on matters. Clients, superiors and stakeholders increasingly expect to be provided with information which is clear, concise and actionable. It is... READ MORE
Social Media Spotlight - Wednesday 20 November Sydney | 5.30pm - 8.30pm Social media is constantly changing and how businesses and marketers leverage these platforms will continue to evolve. In November we shine the spotlight on social media and dissect the latest changes to this channel and what they mean to marketers. At this event,... READ MORE
As our industry continues to evolve apace, the B&T Awards remains Australia and New Zealand’s benchmark for effective creative marketing communications. Judged by more than 100 of Australia’s most experienced marketers, 36 categories cover the full gamut of the communications discipline. And of course, the highly coveted Grand Prix Award highlights one agency making the... READ MORE
Australia's largest tech startup and growth conference is the cornerstone event for the community. Now in its 10th year, StartCon has gone from strength to strength, selling out 9 years in a row and delivering exceptional value. Get actionable insights from the world’s best to help accelerate your company through highly-measurable growth and marketing tactics.... READ MORE
This 1-day dynamic and interactive masterclass will assist you in shifting from the overwhelm of a management mindset to a clearer and focused leadership mindset. To go from a ‘manager’ mindset to a ‘leader’ mindset takes skill, will and energy and more than just drive and ambition. It all starts with self-leadership and making a... READ MORE
The Media Communications Week, being held at Novotel Sydney Central from 26 - 28 November 2019 brings to you two extraordinary programmes under one roof; the 4th Communications Leadership Forum and the 2nd Social Media Leadership Forum. Developed together with senior communications and social media professionals from leading international and national brands, this two practical... READ MORE
Melbournians, join us on Tuesday, 3 December 2019 as we look at 2019 in review and have a few Christmas drinks to celebrate a year of successful initiatives and steps towards growing a sustainable and vibrant digital industry in 2020 and beyond. The day will see us look at the highlights of 2019 - including snippets from... READ MORE
With an unprecedented rise in communications channels, news sources and social platforms, the role of public sector leaders in communications has never been more broad or crucial for organisational effectiveness and reputation. With the nature and evolving role of communication leaders still under question, and widely misunderstood within government organisations, now is the time to... READ MORE
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and snappy sentences – creating great headlines and intros – formatting to improve readability – using links and subheads properly – search engine optimisation (SEO) tips... READ MORE
Increase wine, food and beverage sales through your most profitable channel by developing and implementing an effective direct-to-consumer marketing strategy. Implementing an effective Direct-to-Consumer (DTC) strategy involves much more than simply signing people up to a mailing list or creating a wine club. It starts with designing an enticing cellar door and memorable experiences that... READ MORE