Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Taught by a former Sydney Morning Herald editor, this practical course covers: • how to tighten copy • writing strong intros • connecting paragraphs • making sure the lead isn’t buried • structuring copy so it flows well • writing strong headlines for both print and online • search engine optimisation (SEO) techniques • knowing... READ MORE
There’s a lot of advice, data, case studies and opinions out there about how to do eCommerce well. Sometimes you just need a hand cutting through the noise to find what exactly it is you need to do with your time, budget and resources. This workshop takes the many complexities that exist in the eCommerce... READ MORE
We’re excited to announce that the 3rd eTail Australia is back in-person, and one thing remains true: there is power in people coming together. As a market leading annual meeting place for ANZ’s top retail leaders, only at eTail Australia can you learn from, network and collaborate with leading Founders, CEOs, CMOs, Heads of eCommerce... READ MORE
We are back with our Virtual offering of 2024 covering both the EMEA & APAC regions. A brand new and exciting agenda awaits filled with fireside chats and panels that will feature many interesting conversations – all from the very best top industry talents. There will be 20+ thought leaders & experts who will reveal... READ MORE
This webinar delves into the transformative power of employee storytelling in shaping a brand’s identity and forging deeper connections with audiences. Learn how user-generated content (UGC) can be leveraged to enhance marketing strategies and authentically communicate your company’s values and culture. Uncover the secrets to unlocking the storytelling potential within your organisation. Explore strategies to encourage... READ MORE
In early 2020 people were forced to harness technology with zero notice. For many of us that meant learning to connect, communicate, collaborate and deliver results in brand new ways. The learning curve was steep and fast and we adapted quickly. But 3 years down the road – it’s time to pause and check in.... READ MORE
The AdNews Agency of the Year Awards is an annual event celebrating excellence in the advertising industry. The awards recognize outstanding agencies, campaigns, and game changers in the Australian adland. Here is the complete list of categories for the AdNews Agency of the Year Awards Creative Agency of the Year Media Agency of the Year... READ MORE
Join Your Peers at the #1 Social Media Event for Senior-Level Marketing Professionals. Learn the nuts and bolts of a winning social media strategy to position your brand for success, regardless of team size or budget. Leverage cross-industry case studies to help you gauge the best opportunities for your brand across social media platforms. Audit... READ MORE
Join Your Peers at the #1 Social Media Event for Senior-Level Marketing Professionals. Six reasons SMSsummit needs to be your social media conference of the year Here's what our summit can help you achieve. Learn the nuts and bolts of a winning social media strategy to position your brand for success, regardless of team size or budget.... READ MORE
Creating a digital strategy can be daunting and challenging without the knowledge of wider business goals, the metrics that define success and how channels work together holistically to drive growth. This workshop helps participants to build a holistic digital marketing strategy from the ground up, starting with setting the expectations of the wider business on... READ MORE