Marketing news, events and resources
The Affiliate and Partnerships Marketing Summit is coming to Melbourne! The event where all sides of the market come together to discuss the big industry topics, review the market and showcase great work.
Join leading cultural insight specialists T garage as they unpack the latest consumer sentiment data, revealing how economic challenges and global uncertainty is shaping mindsets, behaviours, and spending patterns. We’ll unpack responses to marketing activities and also deep dive into the financial vulnerabilities experienced and how you can optimise your marketing activities. Topics covered: Latest... READ MORE
A high-quality lead magnet can be the difference between a cold audience and a thriving email list. In Creating Lead Magnets with AI, we’ll show you how to use AI tools to plan, write, design, and launch irresistible lead magnets—faster than ever before. From eBooks and checklists to templates and guides, this masterclass will walk... READ MORE
The social media landscape is marked by diverse platforms, changing algorithms and evolving user behaviours, necessitating a dynamic and strategic approach to content creation. The 20th Social Media for Gov Summit is the ultimate gathering for social media professionals seeking to elevate their online presence, engage citizens effectively and address legal and ethical concerns in... READ MORE
If you’re a social media, marketing, or content professional who manages any of your university’s social media channels, this event is your chance to meet and talk shop with 600+ peers within your HESM community! Six reasons higher ed marketers choose SMSsummit every year: Learn the nuts and bolts of a successful social media strategy... READ MORE
GenAI is already changing our world. But when it comes to your brand and reputation online, will it change it for better – or worse? How should you use GenAI when it comes to LinkedIn, without burning relationships and trust? This webinar will help you navigate common missteps, share best practices, and ensure you’re set up... READ MORE
Australia's AI Leadership Summit is the most influential AI event of the year designed for leaders and organised by CEDA and the National AI Centre. This annual summit connects executives, decision makers and thought leaders from across business, government and academia to advance Australia's AI ambitions for long-term prosperity.
The world’s biggest creator event. 25+ masterclasses by IG's top voices. Join 1,000s of creators, marketers, & agencies days of content you won't find anywhere else. There is more than one way to win on social Three tracks on the latest strategies to grow, engage, and convert. Stick with one, or better yet, follow them... READ MORE
This workshop is focused around the current state of social media marketing as it sits into 2025. It will involve discussing and collaborating around advanced social media strategy and campaign design. This workshop will delve into strategies incorporating best practices regarding engagement trends, resource allocation, campaign strategy, lead generation strategy, funnel build strategy and provide... READ MORE
The IAB Australia team are returning to Brisbane for our third year to provide a market update together with a range of local industry colleagues. IAB members, agencies and marketers attended this session with two hours of content followed by networking.