Marketing news, events and resources
Why do some business speakers command instant attention and respect while others get ignored or side-lined? In marketing, it’s a particular problem because stakeholders from other areas often see themselves as a marketing expert too. In fact, the art of influence starts with understanding the power dynamics in a group setting and establishing your role... READ MORE
Australia’s premier event for in-house and hybrid agency teams, the IHAC Evolution Summit, is returning to Sydney on Tuesday, September 16, 2025 at The Grounds of Alexandria. Now in its third year, the summit which is run by the In-House Agency Council (IHAC), brings together APAC’s most progressive in-house and hybrid agency members for a... READ MORE
Since 2012, Lexi Communications has hosted a unique training day for government and corporate communicators. We’ve held 12 amazing conferences across Brisbane, Perth and Adelaide. Now we’re bringing this great day to Melbourne! Australia isn’t lacking for conferences, but our point of difference has always been the learning. As communicators, we can debate current issues... READ MORE
The Affiliate and Partnerships Marketing Summit is coming to Melbourne! The event where all sides of the market come together to discuss the big industry topics, review the market and showcase great work.
Join leading cultural insight specialists T garage as they unpack the latest consumer sentiment data, revealing how economic challenges and global uncertainty is shaping mindsets, behaviours, and spending patterns. We’ll unpack responses to marketing activities and also deep dive into the financial vulnerabilities experienced and how you can optimise your marketing activities. Topics covered: Latest... READ MORE
A high-quality lead magnet can be the difference between a cold audience and a thriving email list. In Creating Lead Magnets with AI, we’ll show you how to use AI tools to plan, write, design, and launch irresistible lead magnets—faster than ever before. From eBooks and checklists to templates and guides, this masterclass will walk... READ MORE
The social media landscape is marked by diverse platforms, changing algorithms and evolving user behaviours, necessitating a dynamic and strategic approach to content creation. The 20th Social Media for Gov Summit is the ultimate gathering for social media professionals seeking to elevate their online presence, engage citizens effectively and address legal and ethical concerns in... READ MORE
If you’re a social media, marketing, or content professional who manages any of your university’s social media channels, this event is your chance to meet and talk shop with 600+ peers within your HESM community! Six reasons higher ed marketers choose SMSsummit every year: Learn the nuts and bolts of a successful social media strategy... READ MORE
GenAI is already changing our world. But when it comes to your brand and reputation online, will it change it for better – or worse? How should you use GenAI when it comes to LinkedIn, without burning relationships and trust? This webinar will help you navigate common missteps, share best practices, and ensure you’re set up... READ MORE
Australia's AI Leadership Summit is the most influential AI event of the year designed for leaders and organised by CEDA and the National AI Centre. This annual summit connects executives, decision makers and thought leaders from across business, government and academia to advance Australia's AI ambitions for long-term prosperity.