Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
The marketing world is changing, and CMC is leading the way. Virtual is the way learn, and it’s here to stay. Content must be available on-demand, long after our conferences passes by. And audience engagement is now our mantra, with humor and emotional triggers making us fly.
Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand, cuts through the noise and engages your audience effectively. Marketing has evolved significantly in recent years which has changed the... READ MORE
Search marketing is ever-changing. And we’ve seen a lot of big changes so far in 2022. Algorithm updates and SERP feature changes are making organic search harder. Automation is proving frustrating in paid search and social. Plus, the death of third-party cookies has been delayed. Again. Oh, and Google Analytics 4. It’s a lot. Regain... READ MORE
DigiMarCon World 2022 Digital Marketing, Media and Advertising Conference will take place November 17th to 18th, 2022, Online; Live and On Demand. It is the largest Digital Marketing Event in the World and will be attended by over 10,000 Digital Marketing Professionals. It’s the one digital marketing event you can’t afford to miss! Whether your... READ MORE
Research shows that user-generated content (UGC) is more authentic and trustworthy, and subsequently, more influential, than brand-generated content (BGC). So, in this new era of social influence and multiple digital touchpoints, it is consumers – just like you and I – that have the power. In this webinar, we will talk about building customer relationships... READ MORE
This powerful 4-hour online workshop will show you how to create a thought leadership strategy that goes the distance! Learn how to build a strong personal brand and harness your expertise to position you as an authority in your niche and attract an audience of people who know, like and trust you. Who is it ideal for:... READ MORE
Join Tasmanian Marketers and finish off the year with a gathering to enjoy good company and share a wrap up of achievements during 2022. Celebrate successes from the year and hear from Tasmania’s prominent marketers on the current trends in excellent practices and strategies.
Co-curated by experts and leaders after studying hundreds of businesses that have achieved great success on Facebook and conducting a research to find out the techniques and methods they use. Learning Outcomes Identify the three key advertising platforms on Facebook and describe their functionality Learn about the features and placements of Facebook Ads Understand how... READ MORE
The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session, share relevant experiences and most importantly, hone their skills to improve their approach e-mail marketing. The content is suitable for marketers, event managers, sales and business... READ MORE
HubSpot is a software company that provides tools for marketing, web analytics, and content management. HubSpot CRM is a cloud based application that enables sales teams to enhance the sales process, synchronize communication, and more. This instructor-led, live training (online or onsite) is aimed at business analysts who wish to create and optimize a sales and marketing process with... READ MORE