Marketing news, events and resources
With the social media landscape always changing it is time for the public sector to transform communication and harness the emerging technology. This 2 day conference will help you consider the future and where you should be paying attention. This 2 day conference will cover: Personalising brand messaging through AI, Customisable Chatbots and Voice Assistants... READ MORE
The 2018 Advancing Analytics Conference explores the interconnection of data and analytics for greater knowledge of new analytic possibilities and positive business benefits. Attend this event to learn the latest in technology and analytics techniques, understand the business and ethical impact of analytics, and gain inspiration from global data for good initiatives.
The 11th Social Media for Government Summit explores new strategies and best practices for utilising the power of social media and making informed digital decisions. Government departments, agencies and local councils can learn how to harness social media’s unprecedented reach as a means to communicate directly with stakeholders, inform citizens about current affairs and win... READ MORE
This interactive workshop gives you the tools to build both your personal and your company’s brand on LinkedIn. You will learn how to develop and implement clever LinkedIn marketing strategies and getting you and your corporate brand in front of the right audience.
Does you 'to do' list never seem to reduce? Do you think that there is a better way that can help you focus on what matters most and consistently be productive? Then this is the event for you. You will hear from a productivity expert on how they keep their priorities straight and how you... READ MORE
Facebook advertising is an extremely powerful platform when used correctly. This event will open your eyes to the opportunities within the platform and the targeting that is available. Once you understand how it all works, you will be able to achieve your objectives. The Masterclass will look at: Developing a Strategy Running a Campaign in... READ MORE
The Email Marketing Summit Australia is Australia’s premier email marketing event, designed by email marketers for email marketers. Featuring Ilona Abramova who is the current Director of Content at AppSumo as the keynote speaker, as well as email marketing experts from around Australia, this is the event for any business that uses email as part... READ MORE
In this workshop, you'll learn how to utilise marketing to drive sales and increase brand awareness. You will come away armed with the knowledge on how to create, action and analyse your own marketing plan. Key takeaways: Understanding Your Audience – A look at the mindset behind your ideal client / audience and utilising this... READ MORE
This event has been designed for universities to help them promote their brand, influence the decisions of future students and also keep the current students engaged. You will focus on exploring effective strategies from social media experts in universities and other digital media heavyweights to produce quality content, promote brand reputation and identity, measure impact... READ MORE
YMA is a two day, designed to help brands keep up with the fast-paced demographics - Millennials & Gen Z. Featuring a line-up of inspirational speakers you will take home invaluable learnings. You'll learn how Australia’s most influential and successful brands achieve real cut-through success. Plus, hear the latest behavioural insights, media consumption trends and... READ MORE