Marketing news, events and resources
86% of businesses use video as a marketing tool as it generates higher engagement rate compared to texts and images. It is thus more essential than before to be equipped with basic video production skills to create succinct and impactful messages that would help distinguish your brand amidst a highly competitive social media landscape. In... READ MORE
A highly practical short course designed to make you a YouTube marketing expert. This course is delivered both online in a self paced format, as well as in virtual workshops. Date: On Demand Delivery: Online Duration: 20 hours. self paced Learn how to: Create engaging YouTube videos Use paid YouTube ads Record, edit and publish videos... READ MORE
Join 20,000+ of the world’s brightest minds in advertising to learn, share secrets and connect online. For two days on 29-30 March 2023, Ad World will stream 6+ Digital Advertising Tracks, consisting of hyper-focused speeches, panels and live Q&A sessions to help take your business to the next level. The all-in-one advertising event will bring... READ MORE
What to Expect: At this immersive workshop, you’ll dive into practical insights and strategies that will revolutionize your marketing game. Here’s a sneak peek of what awaits you: Craft Your Winning YouTube Ad Script: Unveil the secrets behind our million-dollar script writing process and create a personalized, impactful YouTube ad script that stands out. Target... READ MORE
The 7th annual TECHSPO Sydney, two-day technology expo returns August 14th and 15th, 2024 to the iconic Accor Stadium in Sydney, Australia. TECHSPO Sydney brings together some of the best developers, brands, marketers, technology providers, designers, innovators and evangelists looking to set the pace in our advanced world of technology. Watch exhibitors showcase the next... READ MORE
Every revolution offers both risk and opportunity—and we are just at the beginning of an AI revolution that will affect every aspect of graphic design, writing, art, social media, publishing, and communication. As the saying goes: luck favors the prepared. AI is a tool you need to master, not a threat. AI won’t replace your... READ MORE
In today’s social media landscape, short-form video content is taking the reigns. If you aren’t in the game, now is the time to level up your video presence. When you only have a few seconds to capture your audience, your short-form video strategy can make or break whether you get their attention or not. This... READ MORE
We all know attention spans grow shorter and more brands are competing for it. But when it comes to learning about products and services (or just being entertained) consumers tend to prefer videos to text. The average person spends 1-3 hours every day watching videos – on social media and beyond. But how do you go... READ MORE
Discover how AI imagery and custom GPTs (AI models trained to communicate in your unique brand voice) are reshaping marketing for businesses with lean teams and marketing budgets. Steve will showcase real-world examples of AI-generated imagery and brand-trained GPTs in action across industries such as travel, professional services, construction, and franchising. He’ll reveal how these... READ MORE
Welcome to the forefront of innovation in the marketing landscape! The Intrigue MAdVerse Summit, Perth 2025, represents more than a mere event; it signifies a transformative revolution. Conceived by Salesgasm, a leader in global conferences, our mission is to redefine the contours of digital marketing and martech. At Intrigue MAdVerse, we believe in more than... READ MORE