Marketing news, events and resources
The nation is emerging from one of its most challenging periods - travel and tourism face uncharted territory and will likely be one of the last industries to recover from the damage of the pandemic. But there is still plenty going on in the background as well as the foreground. The Mumbrella Travel Marketing Summit... READ MORE
This training, ‘Marketing Essentials’ covers the basics of marketing and are intended not only for people who are new to a marketing role, but just about anybody in the organisation. A basic understanding of the subject is particularly valuable to people in management, selling and customer service roles. Course Contents: Effective marketing is vital to... READ MORE
Developing and implementing a Big Data strategy is vital if you want to stay in business in the coming years. Big Data offers so many benefits to organizations and research indicated that companies leveraging Big Data financially outperform their peers by 20% or more. So, if you do not want to be left behind, you... READ MORE
Learn how to raise brand awareness through powerful partnerships that reach your customers and grows your business. You will learn: The difference between influencers, partnerships and collaborations Ways to identify opportunities that are best suited to your brand and your business goals How to approach brands you want to work with.
Audio is a key component of the media and marketing industry, and it's experiencing significant investment and growth. From radio and streaming to audio advertising campaigns, podcasts, sonic branding and identity and more - audio is a constant in the industry. Audioland will open up audio opportunities by putting key industry leaders on stage to... READ MORE
Mumbrella CommsCon is an unmissable event for the PR and communications industry in Australia. Hear from the leading PR and communications executives who are in the thick of the action using their knowledge and insights to shape what best practice is. The one-day conference provides delegates with a platform to dissect and discuss the pertinent... READ MORE
humAIn is an AI conference for the media and marketing industries. It aims to distinguish the helpful from the hype-cycle, and examines the real-world applications of AI for the media and marketing industry, now and in the near future. This event will build a community of practice discussing and defining the key implications, showcasing successful... READ MORE
Six streams of content, around 100 speakers, over sixty unique sessions covering the entire media and marketing landscape, and more than 2,000 delegates from the industry to network with. This is Mumbrella360 – Australia’s biggest and best media and marketing conference. Hear from some of the leading industry thinkers and doers from not just Australia... READ MORE
The Mumbrella Awards will return for 2023 to celebrate the best work and talent across the marketing, advertising, media, production, PR and communications sectors. From teams to individuals, strategy to campaigns and more, the awards aim to recognise the must-know names and campaigns from across Australia and New Zealand. Following a rigorous judging process led... READ MORE
Travel marketing is back in force and the competition is fiercer than ever as Australia hits the road again. Pit your campaigns and teams against the best in the business at the Mumbrella Travel Marketing Awards. Whether you are in PR, media, sales, or marketing, there are awards for you and your team. After a... READ MORE