Marketing news, events and resources
Reporting and analytics are the most compelling ways you can determine what works and what doesn’t and how to refine and improve your efforts quickly and painlessly. At this event you will learn about native analytics for the major social media channels, including Facebook, Instagram, Twitter and LinkedIn. This course will cover: the importance of... READ MORE
The rate of change in the social media world hasn’t slowed at all. The bigger social gets, the bigger the conversations become, and the more there is to consider for all involved. 2017 was a tough year for marketers to know where they stood in relation to the big platforms, what approach was best, what... READ MORE
This Social Media course has been designed to give you a clearer understanding of using social media for marketing, it will help give you direction, different tools and also the confidence with social media. You will learn how to think strategically about social media to help you become more successful in the long run, you... READ MORE
The Social Media for Gov Summit is an event that will explore some of the most exciting case studies and innovative strategies to maximise citizen engagement and communication. It includes powerful keynote presentations and panel discussions from Australia’s leading Social Media professionals. Social media helps government organisations to actively listen to citizens and constantly monitor... READ MORE
There are so many people using LinkedIn as a social platform, however not everyone knows how to use it to their advantage. At this event you will learn how to make the most of some of the features including: Profile – what to write and how to write it Connections – who to connect with,... READ MORE
This Digital Sales and Marketing Masterclass runs over 2 days and you will learn the following: How to run a better, more efficient digital business; How to make more money and increase overall sales by creating and managing a sales funnel unique to your situation; Tactics perfect for generating leads, demonstrate how to make networking... READ MORE
With social media always changing and expanding, there is a lot to learn and understand. This event will include an in-depth look at the best practices of Facebook marketing including advertising, analytics and strategies. The speaker will go through the foundations, you will lean the important technical aspects of the platform. This event is will... READ MORE
With so many people going into university and being on social media. The most powerful tool for both current and prospective student engagement is in social media. Social media will expand market scope, increase student recruitment and also drive engagement. This event is about using the current and upcoming online platform's to fuel engagement with... READ MORE
Management consultant and author Peter Drucker once said, “You can’t manage what you can’t measure.” This means that in order to achieve success, businesses and startups need to have well-defined and trackable metrics. Google Analytics is a tool designed to help businesses track the performance of their website or application through a variety of metrics.... READ MORE
Over 2-days, you will be immersed in: How to run a better, more efficient digital business; How to make more money and increase overall sales by creating and managing a sales funnel unique to your situation; Tactics perfect for generating leads, demonstrate how to make networking and referral marketing work for you and unlock all... READ MORE