Marketing news, events and resources
With each passing day, AI is deeply transforming the way we live, work, and interact in almost every facet of life imaginable. Its impact is already visible in numerous sectors. And as we approach this turning point, a critical question arises: How will you show up in this new world? By participating in the summit,... READ MORE
For this event we have a formidable line up of experts in store to discuss how brands can maximise the eCommerce opportunity and best prepare for future success as sales increasingly shift online. During this 90 minute session you can expect: An initial briefing outlining the state of eCommerce in Australia, changing consumer expectations and... READ MORE
This event is for publishers, affiliates, affiliate managers and SaaS suppliers who work within the partnership economy. This event is dedicated to helping you navigate future trends, gain practical insight from industry experts who openly share their knowledge and experience in a live format. Want to learn how to ELEVATE your affiliate program performance? ELEVATE... READ MORE
DigiMarCon Asia Pacific 2023 Digital Marketing, Media and Advertising Conference will take place July 20th to 21st, 2023, Online; Live and On Demand. It’s the one digital marketing event for marketing professionals in Asia Pacific you can’t afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger... READ MORE
Immerse yourself in three days of non-stuffy networking and expert sessions delivered by industry leaders in SEO, search marketing, mobile, conversion optimization, local search, and more. Digital Marketers of all stripes are invited to become one with SEO as we come together to delve into the latest and greatest in search, learn from industry experts,... READ MORE
DigiMarCon EMEA 2023 Digital Marketing, Media and Advertising Conference will take place September 4th to 5th, 2023, Online; Live and On Demand. It’s the one digital marketing event for marketing professionals in the EMEA Region (Europe, Middle East & Africa) you can’t afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation,... READ MORE
As the people usually tasked with managing a business’ CRM and promotional communications, marketing professionals are at the coalface of complying with the Privacy Act 1988 and Spam Act 2003. In a world where major data breaches appear to be an almost weekly occurrence in the news, and after penalties for non-compliance recently increased to... READ MORE
Artificial intelligence (AI) is transforming the world of marketing in unprecedented ways. From generating engaging content to optimising campaigns, AI tools are empowering marketers to be more creative, efficient and data-driven. One of the most impressive examples of AI in marketing is ChatGPT, a conversational agent that can write natural and persuasive texts on any... READ MORE
Join us for an exclusive webinar hosted by Derek Jones, Research Society Fellow, and seasoned agency practitioner to discover the secrets to writing a successful research brief and unleash the full potential of your research dollars. Don't miss this opportunity to gain invaluable knowledge from our seasoned experts and transform the way you approach market... READ MORE
This workshop is focused around the current state of social media marketing as it sits heading into 2024. It involves a discussion and collaboration around social media strategy and design. With a strong intention on providing clarity on the metrics that businesses should focus on when developing a social media strategy for net business impact, this workshop will cover strategies incorporating industry best practice to increase brand engagement, internal... READ MORE