Marketing news, events and resources
In early 2020 people were forced to harness technology with zero notice. For many of us that meant learning to connect, communicate, collaborate and deliver results in brand new ways. The learning curve was steep and fast and we adapted quickly. But 3 years down the road – it’s time to pause and check in.... READ MORE
Join Your Peers at the #1 Social Media Event for Senior-Level Marketing Professionals. Six reasons SMSsummit needs to be your social media conference of the year Here's what our summit can help you achieve. Learn the nuts and bolts of a winning social media strategy to position your brand for success, regardless of team size or budget.... READ MORE
Creating a digital strategy can be daunting and challenging without the knowledge of wider business goals, the metrics that define success and how channels work together holistically to drive growth. This workshop helps participants to build a holistic digital marketing strategy from the ground up, starting with setting the expectations of the wider business on... READ MORE
Do you feel like you're standing at the crossroads in your career, but you're not sure which path to take? Making a career transition can be daunting, but with the right mindset, you can overcome fear and doubt and achieve your goals. Join us for this free one-hour webinar where a certified career coach will... READ MORE
This masterclass will work through ChatGPT’s features — from basic to advanced — to give you a comprehensive understanding of the scope of what’s possible – what can ChatGPT do. It will also cover how to use ChatGPT, by crafting an AI Avatar. Marketing is about nudging people to think, feel, or act in a... READ MORE
As the people usually tasked with managing a business’ CRM and promotional communications, marketing professionals are at the coalface of complying with the Privacy Act 1988 and Spam Act 2003. In a world where major data breaches appear to be an almost weekly occurrence in the news, and after penalties for non-compliance recently increased to... READ MORE
Two jam-packed days tailored to your role in public safety. Don't miss this First Responder social media conference! We bring over 10 years of experience in social media education. That means you can count on a vetted, specially curated series of sessions and seasoned, experienced speakers to tackle topics that impact your agency or department’s... READ MORE
It’s the one digital marketing event you can’t afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DigiMarCon At Home 2024’s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining... READ MORE
The (ICAMMS-24) aims to be this all-so-necessary rocket fuel of progress for the field of Analytical Marketing and Marketing Strategies by providing everyone from students and educators to researchers, entrepreneurs, and industry professionals, the inspiration, intellectual stimulation, and radical ingenuity that they need to be able to go out there and achieve big things. From... READ MORE
We’ll dive into the latest online trends before introducing the importance of knowing your brand value and audience. We’ll then dive into the fundamentals of key digital marketing channels and how you might use them. We will use real life examples to give you a better understanding of key channels like, search engine marketing and... READ MORE