Marketing news, events and resources
Supercharge your marketing efforts with AI in this one-day, high-intensity bootcamp. Learn the fundamentals of ChatGPT, set yourself up for success, and discover how to achieve consistent quality results with ChatGPT and some of the most impactful AI tools. Leave with a clear, actionable roadmap to implement AI in your marketing strategy. The AI Marketing... READ MORE
The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session, share relevant experiences and most importantly, hone their skills to improve their approach e-mail marketing. The content is suitable for marketers, event managers, sales and business... READ MORE
The only online course in the world that teaches you how to assess ideas, underpinned by a systematic method. Learn how to evaluate ad concepts and make better creative decisions. Designed to help you get to more impactful ideas in less time. This course teaches you HOW to assess ideas from agencies in a more systematic... READ MORE
This Global Virtual MarTech Summit will showcase key insights, challenges, and success stories as we look back on a year where AI has moved from hype to real-world application. Welcome to the 34th edition of the Global Virtual MarTech Summit APAC & EMEA where leading marketing professionals will gather to tackle the topic on everyone’s... READ MORE
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience. Online Course structure This workshop is also offered in an online format. A 1,5-hour live session will be held once each week over... READ MORE
Make your customer the hero. Join us to look at the drivers of human behaviour, and how a greater understanding of these touchpoints, including digital experiences, can be applied to customer experience. Online Course structure This workshop is also offered in an online format. A 1,5-hour live session will be held once each week over... READ MORE
Great results from ChatGPT don’t happen by chance — they start with great prompts. In The Perfect ChatGPT Prompt, we’ll teach you the art and science of prompt writing so you can unlock better, faster, and more accurate outputs for your business. Whether you're using ChatGPT for content creation, research, strategy, or daily tasks, this... READ MORE
Marketing on X (formerly Twitter) can feel chaotic. The fast pace, constant updates, and ever-changing trends make it hard to keep up—let alone create content that drives real engagement or growth for your brand. Without a clear strategy, your posts get buried in the feed, your followers stop paying attention, and your efforts fall flat.... READ MORE
Marketing on X (formerly Twitter) can feel chaotic. The fast pace, constant updates, and ever-changing trends make it hard to keep up—let alone create content that drives real engagement or growth for your brand. Without a clear strategy, your posts get buried in the feed, your followers stop paying attention, and your efforts fall flat.... READ MORE
We bring over 10 years of experience in social media education. That means you can count on a vetted, specially curated series of sessions and seasoned, experienced speakers to tackle topics that have the biggest impact on your agency or office’s social media strategy. Two jam-packed days tailored to your role in public service. Don't... READ MORE