Marketing news, events and resources
Digital marketing is an essential component of any modern marketing strategy. Here are five essentials that every business should consider when implementing digital marketing which will be covered in our Power Hour: 1. Search engine optimization (SEO): By improving your website's ranking, you can attract more visitors, generate more leads, and increase sales. 2. Pay-per-click... READ MORE
This workshop is focused around the current state of social media marketing as it sits heading into 2024. It involves a discussion and collaboration around social media strategy and design. With a strong intention on providing clarity on the metrics that businesses should focus on when developing a social media strategy for net business impact, this workshop will cover strategies incorporating industry best practice to increase brand engagement, internal... READ MORE
Join Irene Joshy, Head of Creative at Kantar Insights for APAC & Australia. A recognised industry leader who recently served as a juror at 2023 Cannes Lions awards, Irene will share her invaluable insights on creative effectiveness and the ingredients of an award-winning campaign. This webinar is essential for marketers aiming to leverage the power... READ MORE
Hey there, future-focused business enthusiast! Ever wondered what blockchain and Web3 could do for your business? Come step into the realm of blockchain and Web3 with our beginner-friendly webinar to gain a better understanding of the core concepts driving Web3, explore the significance of blockchain for businesses and unravel the mysteries of cryptocurrencies and tokens.... READ MORE
Cybercon Melbourne will provide business leaders with insights and best practices taught by the industry’s top experts through keynotes, panel discussions, breakout sessions and live demonstrations. Attending the conference, in Melbourne will enable you to network with these practitioners to help you better understand and manage current threats, as well as identify and prepare to... READ MORE
Data science is the driving force behind innovation and transformation in virtually every industry today. Curious about how to break into this rapidly evolving domain and make your mark? Look no further – this webinar is tailor-made for aspiring data scientists like you! Get ready to empower yourself with the essential tools and techniques that... READ MORE
Brought to you by Product Marketing Alliance, this is your chance to get in a room with the experts as they reveal case studies, best practices, and common challenges, so you can: ➡ Leverage the latest trends to amplify the differentiated value of your product➡ Discover the exact actions needed to accelerate your PMM career... READ MORE
DigiMarCon At Home 2023 is your chance to ... – Hear from some of the most audacious and thought provoking speakers in the digital marketing, media and advertising industry. – Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. – Network with thought leaders,... READ MORE
Podcasting for your business is a little bit different than podcasting as a passion project, or even as a business in and of itself. Businesses and business owners have specific needs for their content marketing – a company podcast is one of the many, many things an entrepreneur or marketing manager works on every week.... READ MORE
audiences an unmissable opportunity to hear from 3 case study packed streams on how to maximise use of the latest trends, technologies and strategies in communications. Delegates will gain tools and strategies to maximise the use of limited resources, develop an integrated and omni-channel communications and optimise the customer service and employee experience through impactful... READ MORE