Marketing news, events and resources
This Video Strategy Workshop explores an insightful and revolutionary approach to strategically implementing video in your organisation. At this event you will learn: Increase brand awareness and conversion rate using the right videos Properly brief a videographer or your internal team to produce your content Design and implement a 12-month corporate video strategy to increase... READ MORE
Join us at the Guru Breakfast with Alicia Olson-Keating, Head of Audience Data & Insights at Australian Broadcasting Corporation (ABC). Alicia will unpack the changes happening in the media industry from a technology and impact on media consumption perspective. This presentation will delve into four key themed case studies demonstrating how the ABC are using... READ MORE
In this 3 day UX course, learn how to implement UX tools and methodologies and design principles for designing great experiences. Work through a case study with practical, hands-on activities and exercises to accompany the latest theoretical insights. Whether you want to sharpen your UX design skills or are a BA, developer, product manager, visual... READ MORE
We have customised our standard three day UX design course for anyone working in the digital space for any level of government. Learn the user centred design tools and methods that align with ISO standard 9241-210 on human-centred design and Australias DTA’s Digital Service Standard. Find how to conduct effective user research, interviews and usability... READ MORE
A majority of B2B organisations struggle to get results from their demand generation investments. One of the biggest reasons for this is a lack of buyer-centric campaigns. Today's B2B buyer is more sophisticated and more complex that ever, requiring B2B brands to develop programs that connect with the buyer based on their purchase journey .... READ MORE
Youth Marketing Australia Conference (YMA) is a two day, thoughtfully curated event designed to help marketing professionals keep up with the fast paced demographic, Generation Z. Over the past two years, we have hosted speakers from brands such as Google, Facebook, MTV, Linkedin, BuzzFeed, Instagram and Contiki, just to name a few. This year hear... READ MORE
This workshop "Create Marketing Campaigns with MailChimp" is being delivered as part of the ASBAS Digital Solutions program. ABOUT THE ASBAS DIGITAL SOLUTIONS PROGRAM The Australian Small Business Advisory Services (ASBAS) program provides low-cost, high-quality digital advisory services to small businesses across Victoria—and it’s come to Macedon Ranges! The program is being delivered in Macedon... READ MORE
Agile Australia is the national Agile Conference held annually since 2009. AgileAus is a welcoming, community-driven event attracting over 1200 delegates from areas such as telcos, finance, insurance, nimble startups, non-profits, digital businesses and government. With a unique and collegial blend of content – ranging from mind-stretching sessions on culture, tools and tech; case studies;... READ MORE
INSTAGRAM MARKETING - GROW | ENGAGE | MONETISE Join this workshop to grow your Instagram expertise, outperform the competition, and become a pro in the fastest-growing digital channel.
Now in its seventh year, The Digital Summit returns in 2019 as a full day event in Brisbane, bringing the best brains in marketing together for an epic day of learning, inspiration and connection! The Digital Summit is the must-attend conference in Australia for modern marketers who want to stay up to date, discover best... READ MORE