Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Do you want to expand on your Digital & Social Writing? If so, this event is for you. At this event you will be given different pieces web-based writing passages and will learn how to engage your target audience with it. This event is a very hands on workshop.
Come and hear three industry experts demonstrate their approach to improving customer experience and the role that data is playing in delivering a personalised outcome for customers. We’ll explore how great brands are leveraging multiple data sources to properly understand, anticipate and respond to customer needs. Speakers: Angus Beattie, Partner Manager, Google Naina D’Souza, Group... READ MORE
The Senior Marketing Monitor event is designed to highlight the priorities and perspectives of the country's senior marketers and to share the challenges that they face in this ever-changing environment. The speakers at this event include: Christian Bowman: General Manager - CX & Innovation at Ladbrokes; Russ Vine: Managing Director at Ogilvy (Brisbane) Australia; Adam... READ MORE
Creating and distributing great content in an effective manner remains a major challenge for marketers today. Not only does the content need to be relevant and useful, but it needs to be transferable across channels, get buy-in from management and contribute to outcomes. At this event there will be discussions around how you can be... READ MORE
The Marketing Conference "Chasing Unicorns: Capturing Relevance in a Transient World" will deliver a supercharged line-up of industry experts both local and international. Delegates will gain insights into orchestrating people, technology, brand and value. The one day conference includes a rooftop after party to download the days insights with your new colleagues.
Remaining up to speed with trends, platforms and most effective strategies to drive engagement and sales is challenging. This workshop has been put together to help marketers who need guidance on how to use social media drivers. You will start with the essentials of success in social media, followed by looking at tools and techniques... READ MORE
There has been a shift in the retail marketing industry where consumers want to spend more time with the retailers so that they can have delivered to them what they want and when they want it. A reward for loyalty may be different for many customers and the key rule is they want it their... READ MORE
This one day event has been put together for those in the marketing industry who want to get to the next level of their career. You will spend the day keeping all of your skills and knowledge at the front, whilst you hear from other experts in the industry of their insights and learnings as... READ MORE
You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles. Participants get a comprehensive set of notes on... READ MORE
LinkedIn is the fastest growing social media platform at this moment, 3 out of 4 users are key decision makers - A perfect marketing channel for building brand awareness and creating business opportunities. This interactive workshop will give you the tools to build both your personal professional brand and your company’s brand on LinkedIn.