Marketing news, events and resources
If Google notices an issue with your website, the only way it will communicate with you is through Google Search Console. Google Analytics will only track when a visitor, visits your website. Beyond what visitors do on your website, it is important to know for what searches your website appeared on Google, how many of... READ MORE
Unlock the full potential of Facebook and Instagram marketing to reach a broader audience and grow your online presence. In this workshop, you will gain practical skills and insights to help you enhance your brand visibility and recognition and drive business growth. This topic covers: Understanding the Facebook and Instagram algorithm to determine what content... READ MORE
Feeling overwhelmed by all the marketing advice out there? This practical, hands-on workshop is perfect for small business owners who want clarity on where to start with their marketing efforts. We’ll walk through the key elements of a solid marketing foundation that will enable you to build a brand that people remember and buy from.... READ MORE
Video is one of the most effective ways to engage your target audience and create brand awareness. In this workshop, you will learn the fundamentals of creating engaging video content from techniques to enhance your storytelling through visuals to user friendly video editing tools. This workshop is specifically tailored to beginners, providing a step by... READ MORE
Creating consistent, engaging content for your business can feel like a full-time job—but it doesn’t have to be. This webinar is designed to help small business owners plan and produce a full week’s worth of social media or marketing content in just one hour. You’ll learn practical strategies, time-saving tools, and a repeatable system that... READ MORE
Learn how to utilise infographics and data visualisation as part of your content and communications strategy. This introductory workshop has been designed for communications and engagement professionals who want to harness data to create engaging content, but do not have a background in statistics. Participants will learn how to effectively pair the right storyline, with... READ MORE
Pieter-Paul von Weiler and Matt Davies from BetterBriefs will discuss the common pitfalls of marketing briefs and offer practical advice for how to get to better briefs and briefings.
In this webinar, we’ll learn how to leverage the power of Canva and its AI tool, Magic Write, for bulk uploads and scheduling of social media content. In this interactive session, we will demonstrate step-by-step how to create a month’s worth of engaging social media posts using Canva’s innovative AI technology.
The Asia Pacific Incentives and Meetings Event - AIME - is Asia Pacific’s largest and longest running business events exhibition and learning platform. It connects a global community of business event professionals with industry suppliers through a seamless blend of human expertise and cutting-edge artificial intelligence. AIME 2026 will play host to 20,000 meetings between exhibitors and buyers.... READ MORE
Your go-to series of bite-sized social media masterclasses—delivered over lunch and packed with real-world strategies. Join us for practical sessions that’ll supercharge your online presence, all while you finish your midday meal. Search is evolving faster than ever—and it’s no longer just about SEO. With Google shifting its weight behind AEO and GEO , the... READ MORE