Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Customers expect a seamless customer experience, but how does it get delivered across the customer lifecycle and what does it look like from one transaction to the next? Can we leverage customer experience to influence loyalty and drive repeat purchase? In April we explore how marketers are leveraging digital customer experiences to drive up the... READ MORE
In our second date of the Search & Social: Fundamentals workshop, Reeva will teach you the key SEO essentials to give you the confidence to tackle your own SEO. Carma will show you how to optimise and manage your Social Media accounts and measure your results so you know exactly what’s working. SEO with Reeva... READ MORE
ad:tech is the original industry authority for marketing and media technology, where marketing, technology and media communities assemble to share new ways of thinking, build strong partnerships, and define new strategies to compete in an ever-changing marketplace. 2019 keynote speakers include: Tom Eslinger, global chief creative officer, Burson Cohn & Wolfe Mari Kauppinen, head of... READ MORE
It's now or never, Australian businesses must step up in order to stay in business, to capture new market opportunities and to prepare for intense competition from overseas. SMEs need to urgently innovate, to evolve beyond the status quo. Presented by Officeworks, B2B Expo provides business owners, entrepreneurs, senior management and startups the platform to... READ MORE
Learn digital marketing techniques to grow your business fast. This workshop is an opportunity to develop your digital marketing strategy with one of Australia’s most successful marketers, you will leave knowing how to leverage all the available channels and with a plan you can implement immediately. This event has been designed for any business owners... READ MORE
The purpose of marketing automation is to improve the customer experience, making customers more likely to buy, stay loyal, and become advocates. This is a one day conference where you will learn how it has transformed, how marketers build and execute in today's digital landscape, the latest and most powerful marketing automation tools and strategies... READ MORE
The Digital Marketers Australia conference has been designed to focus on digital marketing to help grow your business. The speakers will breakdown campaigns step by step so you can roll out strategies that are working right now. Whether you’re just getting started looking for new strategies or have a large team who implements the digital... READ MORE
Attendance at this event will help senior management who work for retail and FMCG brands, how they can deploy the latest digital and social marketing tools and techniques to generate new business and retain loyal customers. Core themes range from search and social media strategies to data management, content marketing, mobile marketing and programmatic advertising.
Digital and social channels are becoming more complex, as the audiences we create content for are becoming more demanding and sophisticated. The imperative for today’s marketers is to not only create innovative content that connects brands with audiences in meaningful ways but to develop a content practice that is sustainable and generates proven business results.
This event combines succinct presentations with in-depth discussions with leading digital experts, the format allows you to focus on the topics that matter most to you. Core themes range from search and social media strategies to data management, content marketing, mobile marketing and programmatic advertising.