Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Learn how to write compelling online copy. Taught by a former Sydney Morning Herald editor and journalist, this fun and practical course covers: – how to write short, sharp and snappy sentences – creating great headlines and intros – formatting to improve readability – using links and subheads properly – search engine optimisation (SEO) tips... READ MORE
Discover how to make LinkedIn work harder for you in this practical half day workshop. With over 575 million users worldwide and over 9 million users in Australia, Linked In is the premiere B2B marketing platform. If you want to connect with potential employers or recruiters, build your personal brand or brand awareness, promote thought... READ MORE
TikTok has seemingly exploded out of nowhere to become one of the most downloaded apps in the world, more than 1 billion installs as we speak. The one-year-old platform which allows users to make short, looping videos with special effects and musical overlays, is booming with more than 500 million monthly active users, most of... READ MORE
Enhancing Customer Experience through Omni-Channel Integration, Customer Self Service and Culture Change In an increasingly digital world, the role of the contact centre continues to shift from managing transactions to being the human face of the digital enterprise, and a key component of overall customer experience. Key to achieving this goal will be the utilization... READ MORE
The re-invention of retail had arrived far before the pandemic. The changing way in which consumers’ purchase, from window browsing to the convenience, personalization and experience of online shopping. Consumers no longer want a simple transactional purchase, they want to own and influence the brands they buy with. This trend coupled with high streets continuing... READ MORE
This is an intensive podcast training course where you'll learn how to start your podcast. We'll step you through the essentials - from planning your podcast, best sound equipment and software, recording tips, editing tips, interview technique, hosting your podcast, distribution on key podcast platforms (like Apple, Spotify and Google), building an audience, marketing your... READ MORE
TechCrunch Disrupt is five days of non-stop online programming with two big focuses: founders and investors shaping the future of disruptive technology and ideas and startup experts providing insights to entrepreneurs. It's where hundreds of startups across a variety of categories tell their stories to the 10,000 attendees from all around the world. It's the... READ MORE
Over the years, we have noticed Design Thinking become a widespread way of thinking that has seen many organisations work through a customer-centric approach. In 2016 key organistions were investing over $100 million to implement this way of working across their organisation. Today in 2020 it has become the focus for many designers with proven... READ MORE
3 days of local search marketing knowledge sharing from the industry's top professionals. Grow your business and your talent stack. Your Local Search Experts Our experts are in the trenches helping business grow and thrive in the dynamic local marketing landscape. They are sharing first hand research, tactics, and experience designed to help your business... READ MORE
DigiMarCon Asia Pacific 2020 is your chance to ... - Hear from some of the most audacious and thought provoking speakers in the digital marketing industry. - Gain insight into emerging strategies, the latest innovative technologies, and best practices to move your business to the next level. - Network with thought leaders, collaborate with your... READ MORE