Marketing news, events and resources
Looking to upgrade your digital marketing skill set? Get ready to master the tools, tactics and touchpoints that drive results online. Whether you're a budding marketer, switching careers or looking to stay sharp with the latest insights, this course is your launchpad into digital marketing. You’ll explore all the major digital channels, from email, social... READ MORE
Join us in Melbourne for a dynamic two-day conference at B2B eCommerce World Asia Pacific. Featuring transformative workshops, exclusive networking opportunities, and insightful sessions tailored for manufacturers and distributors, this event will empower you to advance your digital strategy. Celebrate the industry’s finest at the B2B eCommerce Industry Awards 2026 and connect with leaders shaping... READ MORE
Join us for a dynamic full-day workshop, "AI-Powered Storytelling Masterclass," led by Steve Ballantyne, an industry veteran with over 30 years of storytelling and branding expertise. Designed for marketers, business leaders, and creatives, this workshop will demonstrate how to integrate traditional storytelling methods with generative AI tools to revolutionise your content creation process. This workshop... READ MORE
You can run the best ads, create the smartest content, and generate the most traffic — but if your website isn’t built to convert, you’re leaking customers every single day. In 2026, where attention spans are short and competition is fierce, the smallest website mistakes can have the biggest revenue impact. In this one-hour virtual... READ MORE
Today’s marketers are under pressure to produce high-quality copy at speed. Many have turned to AI tools like ChatGPT for support, only to realise that without a strong foundation in copywriting, it is difficult to judge quality, refine output or achieve meaningful results. This engaging 3 hour workshop bridges that gap. It brings together the... READ MORE
TikTok has completely transformed the way brands reach audiences — but with its fast-moving trends and powerful algorithm, it can be tough to keep up. Many businesses post without a clear strategy, only to see low views, minimal engagement, and wasted effort. In this practical workshop, SMC will teach you how to use TikTok strategically... READ MORE
Where 3,800+ industry leaders, innovators, and entrepreneurs come together to explore the latest trends and technologies shaping the future of ecommerce. Online Retailer offers the opportunity to network, learn from 200+ expert speakers, and discover cutting-edge solutions from 150+ providers, all helping you drive your business forward. Whether you're looking to optimise your ecommerce strategy, enhance customer experience, network... READ MORE
At the CMO Summit, you will experience a dynamic programme featuring visionary keynote presentations, real-life case studies and interactive forums delivered by compelling speakers and expert moderators. The CMO Summit is an invitation-only, premium forum bringing together leading marketing executives, innovative agencies and solution providers. The summit’s content is aligned with key marketing challenges and... READ MORE
These awards are media and marketing's ultimate gala celebrating the standout work, ideas and teams that, over the past 12 months, have shaped culture, driven commercial impact and pushed the industry forward. Across 36 categories spanning marketing, advertising, media, production, PR and communications sectors, Mumbrella has introduced a clearer thematic structure, grouping categories across Campaign... READ MORE
Join a practical and interactive session which objectively examines the B2B nuances at play globally and in Australia, with helpful comparisons to B2C and reference to relevant marketing theory. Who should attend From entry-level marketers to seasoned B2B practitioners (10 years+), the course caters for all levels, with the opportunity to work individually and within... READ MORE