Marketing news, events and resources
How to ensure you collect, store, and use personal information in an ethical and privacy compliant way. In today's digital age, data plays a crucial role in marketing strategies. However, with great power comes great responsibility. This course is designed to help marketing professional ensure that the collection, management, and utilization of data is done... READ MORE
Are you ready to unlock the power of Artificial Intelligence in your marketing strategies? Join us for a 1-hour webinar where we will explore the impact of AI on today's marketing landscape. Come and understand how you can utilise AI to improve your marketing efforts and stay ahead of the curve in the competitive world... READ MORE
The 2024 ANA Measurement & Analytics Conference, September 16–18 in Chicago, will focus on the accelerating forces of change in the measurement industry and how marketers are leveraging these changes for better decision making and driving growth. The dynamic speaker lineup features marketers and researchers who are not afraid to think outside the box and deploy... READ MORE
Our mission is simple: to inspire and empower industry professionals to deliver exceptional customer experiences by sharing knowledge, insights, and best practices from over 100 leading experts in Customer Experience (CX), Marketing, and Data. Be part of a community of 2500+ leaders where innovation meets collaboration at an unparalleled scale. In a world of rapid... READ MORE
Join us for an exclusive webinar hosted by Derek Jones, Research Society Fellow, and seasoned agency practitioner to discover the secrets to writing a successful research brief and unleash the full potential of your research dollars. Don't miss this opportunity to gain invaluable knowledge from our seasoned experts and transform the way you approach market... READ MORE
Now in its 28th year, the Mumbrella Publish Awards spotlight the industry's best work in consumer, B2B and custom publishing across a variety of categories. This year there are 26 categories available spanning editorial, sales, marketing, design, branded content, online, events, audio and more. This is your opportunity to benchmark yourself against the competition, throw... READ MORE
This workshop is focused around the current state of social media marketing as it sits heading into 2024. It involves a discussion and collaboration around social media strategy and design. With a strong intention on providing clarity on the metrics that businesses should focus on when developing a social media strategy for net business impact, this workshop will cover strategies incorporating industry best practice to increase brand engagement, internal... READ MORE
Retail Media is an innovative, fast-evolving and undeniably economically significant sector in the marketing and advertising ecosystem. The REmade program offers insight and relevance to all marketers, no matter whether they are in the early stages of retail media transformation, or seeking to optimise their capabilities. Hear from leaders in the sector sharing the stories... READ MORE
Join us for a transformative one day workshop in Disruptive B2B Marketing, led by Steve Ballantyne, a seasoned expert with over 30 years of experience working with more than 100 B2B brands throughout Australasia. The workshop isn’t just about learning; it's about revolutionising your approach to B2B marketing. You'll gain the knowledge and confidence to... READ MORE
This workshop is designed for marketers/team leaders, digital marketers and eCommerce specialists who are looking to understand how to set a holistic digital strategy for their channels that works for their budget, team, and overarching business goals. Creating a digital strategy can be daunting and challenging without the knowledge of wider business goals, the metrics... READ MORE