Marketing news, events and resources
COVID-19 restrictions have impacted events being held, however, during this time we will continue to share local Australian and international digital events you can attend online. So keep on learning, improving your skills and networking!
Learn User Experience Design - this intensive 1-day training fundamental’s program equips you with a high level understanding of User Experience and how to apply the UXD process in your day to day work. As with all of our programs, our approach is a mix of theory and hands on practice. Kicking off with problem... READ MORE
You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles. Participants get a comprehensive set of notes on... READ MORE
This event is an informal gathering to hear from Fiona Krawczyk who is the Marketing Manager from Haigh's Chocolates. Fiona has over 15 years experience in the tourism and hospitality sector with a focus on strategy, communications and digital.
Facebook is always changing and it can be hard to keep up! Before you can truly succeed at digital marketing you need to ensure you have laid the correct foundations. We will go through the important technical aspects of the platform and ensure understanding of the various insights. About the Presenter Social media strategist, brand... READ MORE
The art of storytelling is an essential part of your brand and marketing strategy due to the changing online environment in which we engage our customers. Great content that tells your brand’s ‘story’ in a genuine and authentic way will resonate with your customer, and as a result word of mouth endorsements in the form... READ MORE
With the marketing space changing so much over time, there is a number of different channels for brands to follow. Even with these changes, marketers need to make the decision on what to prioritise with their marketing budget based on their industry. With budgets quite often being tight it is up to the marketing manager... READ MORE
Do you want to learn how to write more engaging copy for your clients or potential clients? At this event you will learn how you can engage your target audience. You will learn with various writing and planning tasks that will be specifically related to your current role. You will also learn about different public... READ MORE
Join Data Scouts for complimentary drinks and nibbles and network with your automation and CRM peers and Data Scouts alumni network. This networking event will also have a quick talk from the Data Scouts team who will share with you latest industry insights and discuss the latest buzz around AI and Machine Learning.
At this event you will be learning about the world of Artificial Intelligence (AI), what the future holds for AI, learn about all the bots, including how and why you should be using them and also how it will effect the marketing industry, including how to provide better insights on your current customers, detailed analysis... READ MORE
With there being millions of Facebook accounts all over the world, Facebook is a great way to advertise your business. It is a very powerful medium, if you know how to use it. This event has been created to show marketers how to use it, from Facebook Local, Running a campaign in Ads Manager to... READ MORE