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July 2017

Business Analytics Conference

July 13
University of Melbourne, Melbourne Law School, 185 Pelham Street
Carlton, Vic 3053 Australia
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$500

Melbourne Business School’s Centre for Business Analytics presents the Melbourne Business Analytics Conference on Thursday 13th July 2017, showcasing the leading Analytics and Data-Driven practitioners in Australia and New Zealand. Providing a forum for 350+ senior executives, industry professionals and researchers, to discuss the transformation of decision making through advanced analytics, Data Science, Big Data, Machine Learning, AI and leadership in Data and Analytics. A highlight is our ‘Innovation’ track, celebrating Australia's best and brightest Data and Analytics startups and…

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Launch Into Growth Marketing

July 16
Academy Xi, 66-68 Devonshire Street
Surry Hills, NSW 2010 Australia
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$100

Growth Marketers have a hybrid mix of technical, tactical and strategic skills in product, data, and marketing. They are the combined wit of hackers and hustlers. They use data-driven, unconventional and experimental marketing approaches to fuel the growth and scalability of startups from the ground up. Growth marketing creates a platform for companies to accelerate forward. Learn the fundamental techniques to unlock scalable and repeatable hockey stick growth as a growth marketer or entrepreneur.

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Doing Data the Netflix Way

July 18 @ 8:00 am - 10:00 am
Fishburners, Level 2, 155 Queen Street
Brisbane, QLD 4000 Australia
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$65 - $75

Netflix is famous for being a data-driven organisation and as such their approach to marketing is heavily reliant on innovative data strategies. In this keynote presentation, you will gain insights into how data engineering supports marketing outcomes at Netflix, allowing them to be more effective and efficient and have a greater understanding of their customers. Satya Kunapuli, Data Engineering and Analytics, Netflix Satya leads paid media marketing analytics at Netflix. His team of data engineers and analysts are responsible for…

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Digital & Social Writing Tactics

July 19
Clifton Melbourne, Level 1, 440 Collins Street
Melbourne, Victoria 3000 Australia
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$575

You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles.

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Digital & Social Writing Tactics

July 21
Cliftons Training Facility Perth, Ground Floor, Parmelia House, 191 St Georges Terrace
Perth, WA 6000 Australia
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$575

This event is a hand on event where you will learn the art of writing, from structuring a web page, crafting messages to different audiences using keywords, headings lists and links, formatting written content plus much more! You will be undertaking planning and writing tasks designed to help you in your current role. During this workshop you will be provided a comprehensive set of notes on the topic along with examples of material for analysis and discussion.

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Interactive Minds Digital Summit

July 21
Brisbane Convention and Exhibition Centre., Grey Street
Southbank, QLD 4101 Australia
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$495

This one day event has been put together for those in the marketing industry who want to get to the next level of their career. You will spend the day keeping all of your skills and knowledge at the front, whilst you hear from other experts in the industry of their insights and learnings as they get results. This event has been put together by your colleagues and they have focussed on the topics that will keep you most informed.

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Launch into UX Design

July 23
Academy Xi, 66-68 Devonshire Street
Surry Hills, NSW 2010 Australia
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$100

Learn User Experience Design - this intensive 1-day training fundamental’s program equips you with a high level understanding of User Experience and how to apply the UXD process in your day to day work. As with all of our programs, our approach is a mix of theory and hands on practice. Kicking off with problem identification, we will guide you through a hybrid approach to collaborative, Accelerated Design Thinking, Product Vision Exploration, Research Techniques, Feature Identification and prioritisation and how…

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Digital & Social Writing Tactics

July 25
Cliftons Training Facility Brisbane, Level 3, 288 Edward Street
Brisbane, QLD 4000 Australia
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$575

You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles. Participants get a comprehensive set of notes on the topic, relevant examples of material for analysis and discussion along with practical experience in implementing learned techniques.

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Marketers in a Pub

July 26 @ 5:30 pm - 8:30 pm
Seven Stars Hotel, 187 Angas Street
Adelaide, SA 5000 Australia
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$27.50

This event is an informal gathering to hear from Fiona Krawczyk who is the Marketing Manager from Haigh's Chocolates. Fiona has over 15 years experience in the tourism and hospitality sector with a focus on strategy, communications and digital.

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Facebook Marketing: Insights into the Mighty Beast

July 27 @ 9:00 am - 12:00 pm
The Alex Hotel, 50 James Street
Perth, WA 6000 Australia
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$164.58 - $187.13

Facebook is always changing and it can be hard to keep up! Before you can truly succeed at digital marketing you need to ensure you have laid the correct foundations. We will go through the important technical aspects of the platform and ensure understanding of the various insights. About the Presenter Social media strategist, brand marketing specialist, public speaker, and coach Meg Coffey is uniquely positioned to provide a holistic range of services to individual businesses operating in niche industries.…

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