Marketing news, events and resources
The annual Affiliate and Partnerships Marketing Summit is the event where all sides of the market come together to discuss the big industry topics, review the market and showcase great work. The 2026 event will include: New Affiliate and Partnership Marketing State of the Nation research What changes in consumer’s search and discovery behaviour means... READ MORE
Want to make your emails impossible to ignore? Learn how to plan, create and optimise email campaigns that convert. Think email marketing is past its prime? Think again. Email is one of the most effective and profitable digital channels. But only when used strategically. This course will show you how to plan and execute campaigns... READ MORE
This summit will bring together senior executives from leading retailers for strategic discussions on optmising tech stacks, driving customer retention and engagement, and channel strategy excellence. The Digital Retail landscape is one that is constantly evolving. With cost-of-living pressures at the forefront of customers minds, the need for retailers to provide value at every stage... READ MORE
The Digital Retail Summit brings together senior executives from leading retailers for strategic discussions on optmising tech stacks, driving customer retention and engagement, and channel strategy excellence — bringing ecommerce professionals and retail leaders together for meaningful industry dialogue. The digital retail landscape is constantly evolving. With cost-of-living pressures front of mind for customers, retailers... READ MORE
Turn customer understanding into business growth. In today's data-rich world, the real competitive edge doesn't come from more information - it comes from the ability to turn data into insights that spark strategy and action. Insights, Strategy, Action! is an immersive, hands-on program that equips marketers, researchers and business leaders with the tools to transform... READ MORE
Looking to upgrade your digital marketing skill set? Get ready to master the tools, tactics and touchpoints that drive results online. Whether you're a budding marketer, switching careers or looking to stay sharp with the latest insights, this course is your launchpad into digital marketing. You’ll explore all the major digital channels, from email, social... READ MORE
Join us in Melbourne for a dynamic two-day conference at B2B eCommerce World Asia Pacific. Featuring transformative workshops, exclusive networking opportunities, and insightful sessions tailored for manufacturers and distributors, this event will empower you to advance your digital strategy. Celebrate the industry’s finest at the B2B eCommerce Industry Awards 2026 and connect with leaders shaping... READ MORE
You can run the best ads, create the smartest content, and generate the most traffic — but if your website isn’t built to convert, you’re leaking customers every single day. In 2026, where attention spans are short and competition is fierce, the smallest website mistakes can have the biggest revenue impact. In this one-hour virtual... READ MORE
Today’s marketers are under pressure to produce high-quality copy at speed. Many have turned to AI tools like ChatGPT for support, only to realise that without a strong foundation in copywriting, it is difficult to judge quality, refine output or achieve meaningful results. This engaging 3 hour workshop bridges that gap. It brings together the... READ MORE
TikTok has completely transformed the way brands reach audiences — but with its fast-moving trends and powerful algorithm, it can be tough to keep up. Many businesses post without a clear strategy, only to see low views, minimal engagement, and wasted effort. In this practical workshop, SMC will teach you how to use TikTok strategically... READ MORE