Marketing news, events and resources
You will look at a variety of web-based writing passages and learn how to engage their target audience with more meaningful and interesting copy. This is a hands-on workshop and participants will be required to undertake various writing and planning tasks specifically related to their current roles. Participants get a comprehensive set of notes on... READ MORE
Facebook is always changing and it can be hard to keep up! Before you can truly succeed at digital marketing you need to ensure you have laid the correct foundations. We will go through the important technical aspects of the platform and ensure understanding of the various insights. About the Presenter Social media strategist, brand... READ MORE
The art of storytelling is an essential part of your brand and marketing strategy due to the changing online environment in which we engage our customers. Great content that tells your brand’s ‘story’ in a genuine and authentic way will resonate with your customer, and as a result word of mouth endorsements in the form... READ MORE
At this event you will be learning about the world of Artificial Intelligence (AI), what the future holds for AI, learn about all the bots, including how and why you should be using them and also how it will effect the marketing industry, including how to provide better insights on your current customers, detailed analysis... READ MORE
With there being millions of Facebook accounts all over the world, Facebook is a great way to advertise your business. It is a very powerful medium, if you know how to use it. This event has been created to show marketers how to use it, from Facebook Local, Running a campaign in Ads Manager to... READ MORE
Every business needs customers; customers are who make a business. With the everything moving so quickly in the world it is important for marketers to give the customer the knowledge and information that they need fast and efficiently. There are many different areas of digital marketing including website design, search engine optimisation, mobile and more.... READ MORE
Social Media is such an important part of anyone's marketing plan. This event is designed to help you understand the platforms and the power that they have, you will be looking at Facebook, Twitter and Instagram. During this masterclass you will learn how social media communicates your brand, the basics of different social media platforms,... READ MORE
At this event you will learn the art of growth hacking and growth marketing and how to apply it to your business. You will learn the different channels that can be used from marketing, PR, social media and content marketing. This is for anyone who wants to understand the basics of growth hacking, anyone who... READ MORE
This event has been put together to help you understand different concepts of effectively using digital to promote your company or business. It will help you become familiar with the advantages of using digital in the forever changing marketing industry. This is a hands on workshop and will help those who need to skill up... READ MORE
With everything being so readily available and easily accessible online, it is more important than ever to ensure you know your customers, not just target them. It is also extremely important too have user experience techniques fast and efficient. The speakers include: David Pope, UX Designer, Commonwealth Bank Henry Cho, Head of Mobile User Experience... READ MORE